Blog - Link Profile

Local SEO for International Companies

Local SEO is all about ranking highly in local search results, with the aim of pulling in local interest and local customers. But whereas many people believe that local search engine optimisation isn’t useful for international companies, this actually couldn’t be further from the truth.
Posted: 06 Jun 2013
Tags : SEO | Link Building | Google | Local SEO | Link Profile

Penguin 2.0 Launched Today

Matt Cutts announced that the next generation of Penguin has been rolled out last night. The webspam algorithm with Penguin 2.0 technology is said to have affected about 2.3% of English-US queries. This is the fourth major Penguin launch Google has introduced but there have also been many data refreshes along the way. Some updates impact queries more than others.
Posted: 23 May 2013
Tags : SEO | Google | Link Building | Penguin | Algorithm Updates | Link Profile | Rankings | Matt Cutts

Google Hits Yet Another Link Network

It’s no secret that for a long while now Google has been cracking down on those that try and manipulate page rankings for their own ends. Therefore, when last week yet another link network was hit, they couldn’t say that they weren’t warned.
Posted: 16 May 2013
Tags : SEO | Link Building | Link Profile | Rankings | Paid Links

Weeding Out Bad Backlinks

While establishing quality links is an essential component of any successful SEO campaign, ensuring that your link profile is clean is another seriously important factor to consider. Suspect links can cause all kinds of problems, so it’s paramount that they are weeded out as soon as possible.
Posted: 29 Apr 2013
Tags : SEO | Link Building | Google | Link Profile | Disavow Links Tool

Ed’s Takeaways from Ion Search

It’s interesting to see how other SEO companies are evolving and integrating SEO into other digital offerings. For example, Bronco has partnered with a PR agency and BlueClaw has grown its brand through hosting conferences. But it seems that The WebMarketing Group is ahead of the agency game with NetConstruct as a powerful acquisition into other digital realms.
Posted: 26 Apr 2013
Tags : SEO | Link Building | PPC | Google | Analytics | Social Media | Link Profile | Google Penalty | SEO Conference | Disavow Links Tool | Infographics | IonSearch

What to Do in the Aftermath of a Google Manual Penalty

Over the past few months, WMG has helped many companies recover from manual penalties. In some cases, companies came to us unaware that they had been penalised, only noticing a severe decline in traffic and rankings. This is not uncommon, but it highlights the need for webmasters to stringently monitor their websites health and its adherence to the Google Webmaster Guidelines.
Posted: 24 Apr 2013
Tags : Google | Link Building | Penguin | Panda | Link Profile | Google Penalty | Rankings | Disavow Links Tool | Paid Links

WMG Knock Another Penalty Out of the Park

The WebMarketing Group has successfully revoked manual penalties for two clients. After suffering dramatic losses in traffic and rankings, the two businesses sought our advice. There is a lot of information already available online for lifting a manual penalty by Google, but having revoked a number of penalties for clients already, we had to form our own recovery strategy.
Posted: 25 Mar 2013
Tags : SEO | Link Building | Google | Penguin | Panda | Link Profile | Google Penalty | Rankings

The Big Content Clean Up

Google has reiterated the importance of content as king and cornerstone of your site. Quality and relevance is paramount and as a result, your content needs to be managed and regularly updated.
Posted: 19 Mar 2013
Tags : Internet Marketing | SEO | Link Building | Content Writing | Google | Link Profile

Google Reminds Webmasters about Selling Links

Scandal rippled across the web in February when Interflora plummeted in the rankings for its own name.
Posted: 05 Mar 2013
Tags : Link Building | Google | Link Profile | Rankings | Rich Snippets

Google Introduce Disavow Links Tool

Speaking at the Pubcon conference yesterday, Matt Cutts announced the introduction of the Google Disavow Links Tool which allows websites to disavow links that may be harming their site.
Posted: 17 Oct 2012
Tags : SEO | Link Building | Penguin | Link Profile | Google Penalty | Disavow Links Tool

WMG Successfully Revoke a Google Manual Penalty

A prominent online pharmaceutical retailer came to us for advice when they found they had been hit with a manual penalty. Following a thorough back-link profile cleanup, WMG successfully managed to revoke the manual penalty against the site.
Posted: 10 Oct 2012
Tags : SEO | Google | Analytics | Algorithm Updates | Link Profile | Google Penalty | Rankings

How to Recover from the Google Penguin Update

The WebMarketing Group is delighted to announce their recent success in helping affected clients recover from Google Penguin.
Posted: 10 Oct 2012
Tags : Link Building | Penguin | Algorithm Updates | Link Profile | Google Penalty

Google Refresh Penguin 3 Algorithm Update

There was refresh of the Penguin algorithm on Friday 5th October, its being called Penguin 3 and it’s the first refresh of the Penguin Algorithm since May.
Posted: 08 Oct 2012
Tags : SEO | Link Building | Google | Penguin | Algorithm Updates | Link Profile | Google Penalty

Google Reiterates: Sites Selling Links Face PageRank Penalty

Google’s own Matt Cutts is reminding webmasters that selling links can result in a PageRank penalty.
Posted: 29 Aug 2012
Tags : Domain Authority | Link Profile | Google Penalty | PageRank Penalty

5 Tips for Creating Linkable Content

The best way to attract high quality links naturally is to create and promote linkable content that is worthy of recommendation by your industry peers. So how exactly should you go about creating content that is likable and linkable?
Posted: 21 Aug 2012
Tags : Content Writing | Link Building | Penguin | Link Profile

The Growing Threat of Negative SEO

Since the Penguin update, webmasters have become increasingly concerned about the possibility of a negative SEO attack and how they can penalty-proof their websites.
Posted: 01 Aug 2012
Tags : SEO | Link Building | Link Profile | Google Penalty

Google Updates Ambiguous Link Warnings

Google has updated its latest wave of link warnings following confusion and outrage from anxious webmasters.
Posted: 24 Jul 2012
Tags : Google | Link Building | Link Profile | Google Penalty

Google Hits Webmasters with Unnatural Links Warnings

Google appears to have sent another wave of unnatural links warnings in their latest attempt to battle unnatural link profiles and page rank manipulation.
Posted: 20 Jul 2012
Tags : SEO | Link Building | Link Profile | Google Penalty

Google Webmaster Tools Update Allows BackLink Download by Date

Google Webmaster Tools has launched a new update that allows users to download backlinks by date.
Posted: 18 Jul 2012
Tags : SEO | Link Building | Penguin | Link Profile