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Pandas and Penguins – A New Addition to the SEO Zoo Google have a fondness for naming updates after their favourite drinks (the Brandy/Bourbon Updates), favourite places (the Boston/Austin/Florida Updates) and limber rock stars (the Jagger Update). However, ... more...

68% of Marketers Planning to Increase SEO Investment in 2012 A recent study by Social Media Examiner showed that 68% of marketers plan on increasing SEO spend in 2012, along with other online channels more...

A Beginner’s Guide to Video SEO Video SEO presents a great way for small businesses to gain a presence on page 1 for competitive phrases. This guide gives you the basic tips on how to optimise for video SEO. more...

Rankings Disappeared? How to Recover from a Spammy Backlink Profile Had a fight with Google and come off worst? Here is a checklist of activities to help you kiss, make up and recover your rankings more...

The Google Venice Update – A Huge Opportunity for Local Businesses In February Google announced 40 updates to its algorithm, one of which was significant but seemed to go under the radar for some time, overshadowed by mentions of Panda and link evaluation. more...

Go Long With Long Tail

Hitwise data shows that the majority of site traffic was through long tail search terms. The power really is in long tail and internet-savvy SEO gurus are seeing great potential in long tail search phrases. Like us, The WebMarketing Group.

You can read more about this article here: Go Long With Long Tail

Or you can see our take on long tail with our unique LTaS product by clicking here.