Harrogate: +44 (0) 1423 529300

Leeds: +44 (0) 113 251 5151

London: +44 (0) 203 425 9685

Follow @webmktinggroup

Clients

Latest Blog Posts

Penguin 2.0 Launched Today Matt Cutts announced that the next generation of Penguin has been rolled out last night. The webspam algorithm with Penguin 2.0 technology is said to have affected about 2.3% of English-US queries. This is the fourth major Penguin launch Google has introduced but there have also been many data refreshes along the way. Some updates impact queries more than others. more...

Networking Brilliance on LinkedIn LinkedIn has come a long way in the past ten years. In seven years its user base grew to 100 million, after nine years this doubled to 200 million. As a social network geared specifically towards businesses and professionals, it has helped to revolutionise the way we think about online networking. more...

How To Optimise Your Videos More often than not, when you search for something, videos will be high up on the SERP. It can outperform written content and it is a great optimisation tool in itself. But if video is going to be part of your marketing efforts, you need to use some SEO tactics to make sure that your videos do well. more...

Google Related Image Search There’s one thing you can’t blame Google for and that’s standing still. It seems that there isn’t a week goes by when Google doesn’t make some sort of change to the way that we use the platform. Google are continuously trying to make improvements to the interface or roll out new stuff. However, you can't please all of the people all of the time and not every change that they make is going to be seen as a positive by everyone. One of the most recent changes is the update to the Google related image search. more...

Google Hits Yet Another Link Network It’s no secret that for a long while now Google has been cracking down on those that try and manipulate page rankings for their own ends. Therefore, when last week yet another link network was hit, they couldn’t say that they weren’t warned. more...

Google Hits Webmasters with Unnatural Links Warnings

Have You Received an Unnatural Links Warning?

Google appears to have sent another wave of unnatural links warnings in their latest attempt to battle unnatural link profiles and page rank manipulation. Social media platforms are frenzied with panic from webmasters worried that they no longer comply with Google Webmaster Guidelines.

Why Have I Received a Warning?

The Google webspam team perform manual reviews of sites regularly, searching for poor quality links, overuse of anchor text and unnatural link profiles. Google insists links are just one of many signals used to rank pages and that anyone caught manipulating page rank through the use of unnatural links will be in violation of their quality guidelines. Even if a backlink profile appears to be clean on the surface, it may require in-depth analysis in order to determine the cause and avoid an unnatural links penalty.

Link Warning

Will My Rankings Be Affected?

In the last wave of Google Emails, Webmasters usually had around 30 days following an unnatural links warning in which to rectify their site before they started to see sharp declines in rankings and even de-indexation of their web pages.

What Should You Do?

If you have received an unnatural links warning, it may mean that you need to clean up your link profile:

• Conduct Free SEO Website Analysis of Your Site
• Identify Problem Links
• Remove Unnatural Links
• Review Anchor Text Frequency
• Submit Site for Reconsideration

If you have recently received an unnatural links warning or are concerned about the impact of a Google penalty to your site, please contact a member of our team to discuss how you can avoid ranking declines and recover from an impending penalty.