How to submit your URL

A search for the term “submit URL” will take internet users to links to the major search engines where they can submit their URL for inclusion with that engine and ensure that their website is spidered and indexed.

A “Submit URL” page may also be known as “Add URL” and is the starting point of broadcasting you website to the world, letting search providers know of your content and subsequently drawing visitors to your website.

Submitting a URL forms a small part of an integrated search engine optimisation (SEO) campaign that should also be planned to ensure good content, site optimisation, link building and other processes all aimed at giving your website as much exposure as possible.

Submit URL search results will also take users to websites that offer services to submit a URL to multiple, if not thousands, of search engines.

Submit URL – Selective or wholesale?

When you submit your URL for inclusion with search engines you should consider whether you want to be targeted or indiscriminate.

When you decide to submit a URL there will typically be a form to fill asking as a minimum for your URL, occasionally an email for confirmation and/or verification and less often categorisation.

Online sites offering blanket URL submission services will by and large use the same data when they submit your URL to multiple sites. Large scale submit URL services will generally carry a cost as will URL submit software.

If it is mainly free to submit a URL why consider using a paid for service or submit URL software application? Nobody ever seems to be time rich and increasingly we are becoming cash poor so the argument in favour of using a larger scale submit URL approach still seems to be time driven.

However, you should factor in the return you will get in submitting to lesser known, often niche or country/region specific engines. What for example would be the benefit if you submit to a search engine based in Buenos Aires if you products or services are only domestic.

Submit URL – the argument for objective submission

A search for “Submit URL” brought back a URL submission provider offering various URL submit packages varying in cost and the number of engines it aimed to submit to. This article does not aim to question the effectiveness of that provider as the packages were indeed competitive, a further argument in favour of the time poor but the packages started at 10,000 search engines scaling up to 200,000 and peaking at 400,000!

However, if we look at the most basic URL submit package, assume half of the submission requires some action on your behalf such as verification then you could be inundated with 5,000 emails requiring your attention. Scale that up through the service offerings and you may never clear your inbox. You may now find yourself time poor beyond any credibility and increasingly cash poor, bordering on bankrupt if you have to divert all attention away from income generating activities

Submit URL – find your balance

As with almost everything in life when time comes to submit your URL reach a balance. Identify the top 40-50 and any specialist/niche search engines and aim for these. Bolt on an effective SEO campaign that makes your website vibrant, strong in content, compelling and attractive to visitors and the other engines should sit up and pay you interest organically.

Tagged with : Online Marketing Strategy | Search Engine Marketing | SEO