Web Marketing Group - Blog http://www.webmarketinggroup.co.uk/Blog/ Web Marketing Group - Blog on SEO, search engine optimization, web development and online marketing Black Hatter Backlash with Cutts Payday Loan Site http://www.webmarketinggroup.co.uk/Blog/black-hatter-backlash-with-cutts-payday-loan-site-1891.aspx The latest algorithm updates have been put in place to target spammy queries and black hat tactics. However, in a cheeky move, it appears that some black hat SEO has managed to rank on page one for “payday loans” with a blog named paydayloansfrommrcutts.blog.co.uk. 17 Jun 2013 Content Marketing – It’s What Good SEO Has Always Been http://www.webmarketinggroup.co.uk/Blog/content-marketing-its-what-good-seo-has-always-been-1890.aspx Content marketing’s something that you will definitely have been hearing about from the creative agencies and colleagues around you. It’s certainly the topic marketers are talking about at the moment. 10 Jun 2013 Local SEO for International Companies http://www.webmarketinggroup.co.uk/Blog/local-seo-for-international-companies-1889.aspx Local SEO is all about ranking highly in local search results, with the aim of pulling in local interest and local customers. But whereas many people believe that local search engine optimisation isn’t useful for international companies, this actually couldn’t be further from the truth. 06 Jun 2013 SEO in a Content World http://www.webmarketinggroup.co.uk/Blog/seo-in-a-content-world-1888.aspx It used to be that producing endless reams of content, stuffed with the appropriate keywords, was a viable way of gaining search visibility in Google. But Google’s users began to complain. Watered down content was devaluing their search experience, and Google was losing users as a result. So to address this problem, Google released their Panda algorithm update. 03 Jun 2013 What Is SEO? http://www.webmarketinggroup.co.uk/Blog/what-is-seo-1886.aspx SEO is Search Engine Optimisation. Essentially it is optimising your website so it easy for search engines to crawl, index and understand your content. If the search engines decide your website is trusted and of good quality, relevant content, then they will increase its rankings on the Search Engine Results Page, or SERP. 31 May 2013 How to Make a Reconsideration Request http://www.webmarketinggroup.co.uk/Blog/how-to-make-a-reconsideration-request-1887.aspx If your site has experienced a sudden drop in rankings, you may have fallen victim to a Google manual penalty. Manual penalties are imposed by Google on websites which violate their quality guidelines. These violations can take many forms, including buying do-follow links or using automated link building. 30 May 2013 Penguin 2.0 Launched Today http://www.webmarketinggroup.co.uk/Blog/penguin-20-launched-today-1885.aspx Matt Cutts announced that the next generation of Penguin has been rolled out last night. The webspam algorithm with Penguin 2.0 technology is said to have affected about 2.3% of English-US queries. This is the fourth major Penguin launch Google has introduced but there have also been many data refreshes along the way. Some updates impact queries more than others. 23 May 2013 Networking Brilliance on LinkedIn http://www.webmarketinggroup.co.uk/Blog/networking-brilliance-on-linkedin-1884.aspx LinkedIn has come a long way in the past ten years. In seven years its user base grew to 100 million, after nine years this doubled to 200 million. As a social network geared specifically towards businesses and professionals, it has helped to revolutionise the way we think about online networking. 22 May 2013 How To Optimise Your Videos http://www.webmarketinggroup.co.uk/Blog/how-to-optimise-your-videos-1883.aspx More often than not, when you search for something, videos will be high up on the SERP. It can outperform written content and it is a great optimisation tool in itself. But if video is going to be part of your marketing efforts, you need to use some SEO tactics to make sure that your videos do well. 21 May 2013 Google Related Image Search http://www.webmarketinggroup.co.uk/Blog/google-related-image-search-1882.aspx There’s one thing you can’t blame Google for and that’s standing still. It seems that there isn’t a week goes by when Google doesn’t make some sort of change to the way that we use the platform. Google are continuously trying to make improvements to the interface or roll out new stuff. However, you can't please all of the people all of the time and not every change that they make is going to be seen as a positive by everyone. One of the most recent changes is the update to the Google related image search. 17 May 2013 Google Hits Yet Another Link Network http://www.webmarketinggroup.co.uk/Blog/google-hits-yet-another-link-network-1881.aspx It’s no secret that for a long while now Google has been cracking down on those that try and manipulate page rankings for their own ends. Therefore, when last week yet another link network was hit, they couldn’t say that they weren’t warned. 16 May 2013 Increasing Social Media Engagement http://www.webmarketinggroup.co.uk/Blog/increasing-social-media-engagement-1880.aspx Social media is a powerful tool for businesses and can help improve customer retention but how well is your company performing? Building relationships with your customers via social media and turning these relationships into sales is the name of the game but is your company up there with the best? Simply having a presence on every social media platform isn’t enough. 15 May 2013 Matt Cutts: Penguin 2.0 to be Released in Next Few Weeks http://www.webmarketinggroup.co.uk/Blog/matt-cutts-penguin-20-to-be-released-in-next-few-weeks-1879.aspx Matt Cutts has announced that the new generation of Penguin algorithmic updates is to be rolled out over the coming weeks. The announcement follows speculation that a Google update had already occurred with webmasters reporting significant drops in rankings. Cutts denied any Penguin update last week but clarified that Penguin 2.0 was due to be released later this month. 13 May 2013 Do Press Release Links Really Benefit Rankings? http://www.webmarketinggroup.co.uk/Blog/do-press-release-links-really-benefit-rankings-1878.aspx There has been much debate recently as to whether or not putting links in press releases can help you rank for certain phrases. Despite the fact that Matt Cutts insists that links in press releases do not benefit rankings, many SEOs are suggesting otherwise. 09 May 2013 What Are Site Wide Links? http://www.webmarketinggroup.co.uk/Blog/what-are-site-wide-links-1877.aspx Site wide links are links that appear on every page of a site. Where previously webmasters gained as many links as possible to boost their SEO, this black hat practice is no longer recommended or rewarded in the SERPs. Whether you have one or fifty links to your site from a domain, Google is likely to only count it as one. 01 May 2013 Weeding Out Bad Backlinks http://www.webmarketinggroup.co.uk/Blog/weeding-out-bad-backlinks-1876.aspx While establishing quality links is an essential component of any successful SEO campaign, ensuring that your link profile is clean is another seriously important factor to consider. Suspect links can cause all kinds of problems, so it’s paramount that they are weeded out as soon as possible. 29 Apr 2013 Ed’s Takeaways from Ion Search http://www.webmarketinggroup.co.uk/Blog/eds-takeaways-from-ion-search-1875.aspx It’s interesting to see how other SEO companies are evolving and integrating SEO into other digital offerings. For example, Bronco has partnered with a PR agency and BlueClaw has grown its brand through hosting conferences. But it seems that The WebMarketing Group is ahead of the agency game with NetConstruct as a powerful acquisition into other digital realms. 26 Apr 2013 Google Allowing Rich Snippets to Link to Fake Reviews http://www.webmarketinggroup.co.uk/Blog/google-allowing-rich-snippets-to-link-to-fake-reviews-1874.aspx As the confusion rages on regarding which sources of reviews are legitimate to link to using rich snippets, Google is still allowing sites to link to fake reviews. 25 Apr 2013 What to Do in the Aftermath of a Google Manual Penalty http://www.webmarketinggroup.co.uk/Blog/what-to-do-in-the-aftermath-of-a-google-manual-penalty-1873.aspx Over the past few months, WMG has helped many companies recover from manual penalties. In some cases, companies came to us unaware that they had been penalised, only noticing a severe decline in traffic and rankings. This is not uncommon, but it highlights the need for webmasters to stringently monitor their websites health and its adherence to the Google Webmaster Guidelines. 24 Apr 2013 WMG Celebrates Team Talent at Quarterly Awards http://www.webmarketinggroup.co.uk/Blog/wmg-celebrates-team-talent-at-quarterly-awards-1872.aspx Following the huge growth of the company over the past 6 months, WMG has had to move their Quarterly Awards ceremony out of the office and into Harrogate town centre. 23 Apr 2013 Link Reclamation & Why Every Little Helps http://www.webmarketinggroup.co.uk/Blog/link-reclamation-why-every-little-helps-1871.aspx Link reclamation is the process of restoring value to broken links. It can be used to treat both internal links on your website, and any inbound links you have from other sites. Broken links can occur at any time, if content on your website is deleted or moved, or if the content linking to your site is deleted or contains an error. 19 Apr 2013 How to Avoid Your Site Being Flagged for a Manual Review http://www.webmarketinggroup.co.uk/Blog/how-to-avoid-your-site-being-flagged-for-a-manual-review-1870.aspx In SEO, a manual review is part of the process by which online spam is detected and removed from search engine indexes. All of the major search engines conduct manual reviews as a standard part of their indexing process. 18 Apr 2013 How Does SEOMoz’s Feed Authority Work? http://www.webmarketinggroup.co.uk/Blog/how-does-seomozs-feed-authority-work-1869.aspx SEOMoz recently released a brand new tool; the Fresh Web Explorer. Only available to Pro SEOMoz users, and currently still in the beta stage, it’s been described by SEOMoz software engineer Dan Lecocq as being a ‘giant feed reader’. However, it actually promises to do a lot more. 17 Apr 2013 Referrals from Google Images Drops By 63% http://www.webmarketinggroup.co.uk/Blog/referrals-from-google-images-drops-by-63-1868.aspx Referrals from Google images have dropped by 63% since the launch of the new Google image platform, according to statistics from Define Media Group. 16 Apr 2013 Interesting Mobile Search Stats http://www.webmarketinggroup.co.uk/Blog/interesting-mobile-search-stats-1867.aspx 2013 is set to be the year of mobile search. As consumers turn to tablets and smartphones to get their search fix, businesses are forced to cater for users on a variety of desktop and mobile devices. 15 Apr 2013 New Google Universal Analytics Code Coming http://www.webmarketinggroup.co.uk/Blog/new-google-universal-analytics-code-coming-1866.aspx Users will need to switch to the next version of Google Analytics soon as they begin launching their new Universal Analytics code. A beta version of Universal Analytics has just been made available to the public which will require webmasters to replace all of the Google Analytics code on their site. 12 Apr 2013 Facebook Marketing for Small Businesses http://www.webmarketinggroup.co.uk/Blog/facebook-marketing-for-small-businesses-1865.aspx Facebook is inundated with businesses, both large and small. This may make it harder for small businesses, without an existing Facebook presence, to make themselves heard. However many small businesses have used Facebook to their advantage, successfully marketing themselves by integrating Facebook into their larger marketing strategy. 11 Apr 2013 SEO Procedure for Sponsored Content on Google News http://www.webmarketinggroup.co.uk/Blog/seo-procedure-for-sponsored-content-on-google-news-1864.aspx Google recently reminded webmasters that selling links that pass PageRank violates their quality guidelines and that it doesn’t want sponsored content indexed in Google News. Websites that mix news articles and sponsored content could even be excluded from Google News entirely. 09 Apr 2013 What Should You Do When Link Sellers Link to You? http://www.webmarketinggroup.co.uk/Blog/what-should-you-do-when-link-sellers-link-to-you-1863.aspx Link selling is pretty self explanatory. It’s the process by which a site will provide links for other websites, in exchange for payment. It’s also something which is most definitely frowned upon by Google, as paid links tend to create an uneven playing field. They skew search results in favour of the sites with the deepest pockets, rather than those which provide the most relevant search results. 05 Apr 2013 Does Google Favour Big Brands? http://www.webmarketinggroup.co.uk/Blog/does-google-favour-big-brands-1862.aspx Big brand Interflora’s 11 day Google ban is still being avidly discussed by SEO professionals. The ease at which Interflora managed to get themselves reinstated in the rankings seems to be the main topic of conversation, with many professionals asking; would Interflora have found it so easy if they weren’t such an big brand? 04 Apr 2013 How to Become an Authority in Your Niche http://www.webmarketinggroup.co.uk/Blog/how-to-become-an-authority-in-your-niche-1861.aspx Where once a number of links and relevant words made your website visible to your target audience, Google wants you to work harder for your spot in the search engine limelight. In order to succeed online today, your site needs to become an authority within your industry. Y 03 Apr 2013 Google Adwords Launches New Bulk Keyword Feature http://www.webmarketinggroup.co.uk/Blog/google-adwords-launches-new-bulk-keyword-feature-1860.aspx Google’s new Adword feature allows users to upload keyword changes in bulk thanks to recent updates to its interface. 02 Apr 2013 Social Network Pheed - The New FB / TW? http://www.webmarketinggroup.co.uk/Blog/social-network-pheed-the-new-fb-tw-1859.aspx Despite having only launched in October 2012, new social network Pheed has experienced an overwhelming surge in popularity. This growth was largely to the app’s appeal to teenagers and tweens, and saw the network overtake both Facebook and Twitter to claim the top Social Networking spot on in Apple’s App Store by Feb 2013. 28 Mar 2013 What the Internet Would be Like if SEO Didn’t Exist http://www.webmarketinggroup.co.uk/Blog/what-the-internet-would-be-like-if-seo-didnt-exist-1858.aspx SEO is present in every facet of the internet. From the search engines who demand good SEO practice, to the people who implement it and the users it affects, SEO has had a massive and long lasting impact on the way we operate online. And the very fact that we find ourselves asking this question surely speaks to the impact that SEO has had on the internet’s usability, both in terms of navigation and content. 27 Mar 2013 New LinkedIn Search Feature Improves Query Results http://www.webmarketinggroup.co.uk/Blog/new-linkedin-search-feature-improves-query-results-1857.aspx LinkedIn have undergone a major site upgrade and introduce a new unified search tool. The enhanced search features and improvements to their algorithm are intended to drive more relevant results for users. 26 Mar 2013 WMG Knock Another Penalty Out of the Park http://www.webmarketinggroup.co.uk/Blog/wmg-knock-another-penalty-out-of-the-park-1856.aspx The WebMarketing Group has successfully revoked manual penalties for two clients. After suffering dramatic losses in traffic and rankings, the two businesses sought our advice. There is a lot of information already available online for lifting a manual penalty by Google, but having revoked a number of penalties for clients already, we had to form our own recovery strategy. 25 Mar 2013 Integrating Paid and Organic Search Marketing http://www.webmarketinggroup.co.uk/Blog/integrating-paid-and-organic-search-marketing-1855.aspx Paid search and SEO principles seem to remain largely separate entities when it comes to online marketing according to Expedia’s Director of Inbound Marketing, Martin MacDonald. Speaking recently at the Performance Marketing Insights Conference, he stressed the importance of combining the two search marketing disciplines. 21 Mar 2013 Facebook to Jump on the Hashtag Bandwagon http://www.webmarketinggroup.co.uk/Blog/facebook-to-jump-on-the-hashtag-bandwagon-1854.aspx Facebook is planning to incorporate a hashtag feature into their platform, according to industry insiders. Following in Twitter’s footsteps, Facebook is hoping to become more of a personalised newspaper. 20 Mar 2013 The Big Content Clean Up http://www.webmarketinggroup.co.uk/Blog/the-big-content-clean-up-1853.aspx Google has reiterated the importance of content as king and cornerstone of your site. Quality and relevance is paramount and as a result, your content needs to be managed and regularly updated. 19 Mar 2013 Next Generation Paid Search – How Prepared Are You? http://www.webmarketinggroup.co.uk/Blog/next-generation-paid-search-how-prepared-are-you-1852.aspx The way people search online is changing. More and more customers are searching and buying across multiple devices. From smart phones to desktops and tablets, it is estimated that by the end of the year, 90% of us will search in this way. 15 Mar 2013 Can Chrome’s Autofill Increase Conversion Rates? http://www.webmarketinggroup.co.uk/Blog/can-chromes-autofill-increase-conversion-rates-1851.aspx Chrome overtook IE in May last year to become the world’s most used browser. With its popularity still on the rise, its Autofill feature could technically be used to improve conversion rates. 14 Mar 2013 Brand Advocates and Social Media http://www.webmarketinggroup.co.uk/Blog/brand-advocates-and-social-media-1850.aspx Every business owner knows the power of word of mouth and having an online presence is one way to ensure that word of mouth travels fast. Here are a few ways that social media can help you to build brand advocacy. 13 Mar 2013 Tablets Overtake Smart Phones in Web Traffic Stakes http://www.webmarketinggroup.co.uk/Blog/tablets-overtake-smart-phones-in-web-traffic-stakes-1849.aspx Tablet devices have overtaken mobile smart phones for global web traffic, according to the latest research by Adobe Digital Index. Analyzing more than 100 billion visits to 1000+ web-sites world-wide, Adobe discovered that websites are now getting more traffic from tablets than smartphones. 12 Mar 2013 Facebook Rolls Out News Feed Redesign http://www.webmarketinggroup.co.uk/Blog/facebook-rolls-out-news-feed-redesign-1848.aspx Facebook is making changes to their news feed with a new design intended to reduce clutter and create a more consistent design across desktop and mobile devices. In an attempt to increase engagement and deliver a news feed that relates to individual users, Facebook appears to be creating more of a “personalised newspaper” for its users. 08 Mar 2013 Can Images Boost Your Site’s Conversion Rate? http://www.webmarketinggroup.co.uk/Blog/can-images-boost-your-sites-conversion-rate-1847.aspx From viral memes to marketing strategies, images are everywhere these days. They’re more likely to be shared online than any other type of content; as can be evidenced from the exponential growth of social sites such as Pinterest. 06 Mar 2013 Google Reminds Webmasters about Selling Links http://www.webmarketinggroup.co.uk/Blog/google-reminds-webmasters-about-selling-links-1846.aspx Scandal rippled across the web in February when Interflora plummeted in the rankings for its own name. 05 Mar 2013 WMG to Host SEO Breakfast Seminar in Leeds http://www.webmarketinggroup.co.uk/Blog/wmg-to-host-seo-breakfast-seminar-in-leeds-1845.aspx Join The WebMarketing Group on the 20th March for a complimentary breakfast seminar on “Generating a Return on Investment from SEO”. Learn how the right investment in search engine optimisation can radically and rapidly transform your business. 28 Feb 2013 Google Updates January 2013 - Live Link Devaluation http://www.webmarketinggroup.co.uk/Blog/google-updates-january-2013-live-link-devaluation-1844.aspx It has been an uneasy start to 2013 for some webmasters and SEOs as they try to identify the causes for significant ranking fluctuations. Close observation suggests that Google may be shifting from visibly aggressive penalties to gradual and calculated reductions over a period of weeks. Could Google be exercising a continual crawl link based devaluation? 26 Feb 2013 Google Revamps Adwords PPC Platform http://www.webmarketinggroup.co.uk/Blog/google-revamps-adwords-ppc-platform-1843.aspx Google is making some fairly big changes to Adwords, the PPC platform. Google are revamping Adwords in what they are calling ‘Enhanced Campaigns’. It’s means the approach, structure and strategy of PPC accounts will change. The changes present both opportunities and threats to all advertisers within the PPC world. 15 Feb 2013 Exclusive SMX London Discount Code http://www.webmarketinggroup.co.uk/Blog/exclusive-smx-london-discount-code-1842.aspx WMG is offering discounted tickets to this year’s Search Marketing Expo. Save 15% on the price of your SMX London ticket by entering our exclusive discount code when you purchase at www.smxlondon.com. 07 Feb 2013 Google Plus Page Results for Big Brands http://www.webmarketinggroup.co.uk/Blog/google-plus-page-results-for-big-brands-1841.aspx Google is returning a new result type on the right hand side of searches for brands with Google Plus accounts. 05 Feb 2013 2013 Digital Marketing Trends http://www.webmarketinggroup.co.uk/Blog/2013-digital-marketing-trends-1840.aspx Digital marketing evolves and grows more and more every year – and if you’re following Forrester, then the word ‘digital’ is about to disappear – and with the explosion of Pinterest and Instagram in 2012 along with the debatable online popularity of ‘Gangnam Style’ we’ve certainly had a year to reflect on. But, what are the things that we feel are going to be important in 2013? What are the things that you can expect to be big in the year to come? 30 Jan 2013 Top Tips for Digital Marketing Newbies http://www.webmarketinggroup.co.uk/Blog/top-tips-for-digital-marketing-newbies-1839.aspx A modern day marketing strategy needs to incorporate all the necessary digital elements in order to reach and connect with your target market. 17 Jan 2013 Preparing for Mobile Ecommerce in 2013 http://www.webmarketinggroup.co.uk/Blog/preparing-for-mobile-ecommerce-in-2013-1838.aspx People are going to search for your products in a different way; be ready. 10 Jan 2013 5 Reasons to Look Forward to SEO in 2013 http://www.webmarketinggroup.co.uk/Blog/5-reasons-to-look-forward-to-seo-in-2013-1837.aspx As 2012 draws to a close, we are beginning to reflect on the eventful year we have all had. From Penguins to Pandas and Pirates, it certainly hasn’t been the smoothest of rise for the world of SEO and digital marketing. However, with a new digital age on the horizon, there are a multitude of things to look forward to in 2013. 12 Dec 2012 SEO at Christmas: Seasonal E-Commerce Trends http://www.webmarketinggroup.co.uk/Blog/seo-at-christmas-seasonal-ecommerce-trends-1836.aspx A good SEO strategy will always take in to account seasonal e-commerce trends. Most businesses expect their sales to increase over the Christmas period but there are further trends to be found within these seasonal movements. 05 Dec 2012 Salih Rounds Off Movember with a Whitney Classic http://www.webmarketinggroup.co.uk/Blog/salih-rounds-off-movember-with-a-whitney-classic-1835.aspx Office singing sensation, Salih Alborno, has shown his dedication to the cause by rounding off the month of Movember with his very own rendition of Whitney Houston’s “I Will Always Love You”. 04 Dec 2012 Making Memorable Infographics the Simple Way http://www.webmarketinggroup.co.uk/Blog/making-memorable-infographics-the-simple-way-1834.aspx What Makes a Memorable Infographic? Below is a quick guide to creating a simple yet memorable infographic 14 Nov 2012 WMG Gets Ready for Movember http://www.webmarketinggroup.co.uk/Blog/wmg-gets-ready-for-movember-1833.aspx Following the success of last year’s tash-growing action, WMG is getting ready for another month of the mo! 05 Nov 2012 Google Introduce Disavow Links Tool http://www.webmarketinggroup.co.uk/Blog/google-introduce-disavow-links-tool-1832.aspx Speaking at the Pubcon conference yesterday, Matt Cutts announced the introduction of the Google Disavow Links Tool which allows websites to disavow links that may be harming their site. 17 Oct 2012 WMG Successfully Revoke a Google Manual Penalty http://www.webmarketinggroup.co.uk/Blog/wmg-successfully-revoke-a-google-manual-penalty-1831.aspx A prominent online pharmaceutical retailer came to us for advice when they found they had been hit with a manual penalty. Following a thorough back-link profile cleanup, WMG successfully managed to revoke the manual penalty against the site. 10 Oct 2012 How to Recover from the Google Penguin Update http://www.webmarketinggroup.co.uk/Blog/how-to-recover-from-the-google-penguin-update-1829.aspx The WebMarketing Group is delighted to announce their recent success in helping affected clients recover from Google Penguin. 10 Oct 2012 Google Refresh Penguin 3 Algorithm Update http://www.webmarketinggroup.co.uk/Blog/google-refresh-penguin-3-algorithm-update-1830.aspx There was refresh of the Penguin algorithm on Friday 5th October, its being called Penguin 3 and it’s the first refresh of the Penguin Algorithm since May. 08 Oct 2012 WMG Welcomes 7 New Employees in 6 Weeks http://www.webmarketinggroup.co.uk/Blog/wmg-welcomes-7-new-employees-in-6-weeks-1828.aspx The WebMarketing Group (WMG) is delighted to announce the addition of 7 new members of staff to our head office in Harrogate. 03 Oct 2012 Fred's Favourites from the BrightonSEO Conference http://www.webmarketinggroup.co.uk/Blog/freds-favourites-from-the-brightonseo-conference-1827.aspx It has been yet another fabulous year of quality conferences for the WebMarketing Group and this month, we sent our esteemed colleague Fred Gray, to the aptly named BrightonSEO conference. 18 Sep 2012 Top Tips for Increasing Brand Awareness for SEO http://www.webmarketinggroup.co.uk/Blog/top-tips-for-increasing-brand-awareness-for-seo-1826.aspx Establishing a clear brand identity and increasing brand awareness online is integral to the implementation of a successful SEO strategy. 04 Sep 2012 Google Reiterates: Sites Selling Links Face PageRank Penalty http://www.webmarketinggroup.co.uk/Blog/google-reiterates-sites-selling-links-face-pagerank-penalty-1825.aspx Google’s own Matt Cutts is reminding webmasters that selling links can result in a PageRank penalty. 29 Aug 2012 Is it Possible to Improve Your Rankings with Social Signals? http://www.webmarketinggroup.co.uk/Blog/is-it-possible-to-improve-your-rankings-with-social-signals-1824.aspx The question of whether social signals directly cause improvements in rankings is hotly debated online. 24 Aug 2012 5 Tips for Creating Linkable Content http://www.webmarketinggroup.co.uk/Blog/5-tips-for-creating-linkable-content-1823.aspx The best way to attract high quality links naturally is to create and promote linkable content that is worthy of recommendation by your industry peers. So how exactly should you go about creating content that is likable and linkable? 21 Aug 2012 SEOmoz Makes Followerwonk Available for Pro Members http://www.webmarketinggroup.co.uk/Blog/seomoz-makes-followerwonk-available-for-pro-members-1822.aspx SEOmoz has made Followerwonk available to SEOmoz Pro members. 20 Aug 2012 WMG’s Senior Analyst Gets an All-Star Send-Off http://www.webmarketinggroup.co.uk/Blog/wmgs-senior-analyst-gets-an-allstar-sendoff-1821.aspx Senior Analyst, Paul Feather arrived for his final day at the office this morning only to find that his desk had been hijacked in the ultimate office prank. 17 Aug 2012 Google Piracy Penalty Sinks Pirates in Searches http://www.webmarketinggroup.co.uk/Blog/google-piracy-penalty-sinks-pirates-in-searches-1820.aspx Starting this week, Google will be including a new piracy signal to factor into their search rankings. 13 Aug 2012 Using Keyword Order to Recognise Potential Revenue Pockets http://www.webmarketinggroup.co.uk/Blog/using-keyword-order-to-recognise-potential-revenue-pockets-1819.aspx Analysing keyword order could be integral to capturing unrealised revenue according to the latest research from a contributor at Search Engine Watch. 10 Aug 2012 Top Tips for an Efficient SEO Content Strategy http://www.webmarketinggroup.co.uk/Blog/top-tips-for-an-efficient-seo-content-strategy-1818.aspx If your content is lacking in terms of quality, there are some efficient ways to get your site up to standard with the content assets you already have and save money in the process. 09 Aug 2012 5 Signs Your SEO Strategy is Outdated http://www.webmarketinggroup.co.uk/Blog/5-signs-your-seo-strategy-is-outdated-1817.aspx Is your SEO strategy stuck in the past? Get up to speed with the latest methodology. 08 Aug 2012 SEOmoz: Branding & SEO Go Hand in Hand http://www.webmarketinggroup.co.uk/Blog/seomoz-branding-seo-go-hand-in-hand-1816.aspx SEOmoz’s top dog, Rand Fishkin, has reiterated the importance of building a brand name that people can trust as part of their SEO strategy. 03 Aug 2012 The Growing Threat of Negative SEO http://www.webmarketinggroup.co.uk/Blog/the-growing-threat-of-negative-seo-1815.aspx Since the Penguin update, webmasters have become increasingly concerned about the possibility of a negative SEO attack and how they can penalty-proof their websites. 01 Aug 2012 Google Announce Panda 3.9 Refresh http://www.webmarketinggroup.co.uk/Blog/google-announce-panda-39-refresh-1814.aspx Having only just recovered from the panic that the latest wave of link warnings brought, webmasters are facing a new challenge today as Google rolled out its Panda 3.9 refresh. 25 Jul 2012 Google Updates Ambiguous Link Warnings http://www.webmarketinggroup.co.uk/Blog/google-updates-ambiguous-link-warnings-1813.aspx Google has updated its latest wave of link warnings following confusion and outrage from anxious webmasters. 24 Jul 2012 Google Hits Webmasters with Unnatural Links Warnings http://www.webmarketinggroup.co.uk/Blog/google-hits-webmasters-with-unnatural-links-warnings-1812.aspx Google appears to have sent another wave of unnatural links warnings in their latest attempt to battle unnatural link profiles and page rank manipulation. 20 Jul 2012 Google Webmaster Tools Update Allows BackLink Download by Date http://www.webmarketinggroup.co.uk/Blog/google-webmaster-tools-update-allows-backlink-download-by-date-1811.aspx Google Webmaster Tools has launched a new update that allows users to download backlinks by date. 18 Jul 2012 Does Your Organic Traffic Need a Boost? http://www.webmarketinggroup.co.uk/Blog/does-your-organic-traffic-need-a-boost-1810.aspx Need to increase the number of hits on your website? We specialise in improving your organic web traffic by helping you achieve 1st page Google results. 17 Jul 2012 Post Penguin Link Building Strategy http://www.webmarketinggroup.co.uk/Blog/post-penguin-link-building-strategy-1809.aspx Since the release of Penguin, the SEO world has been hot on the topic of how best to deal with the algorithm update that devalues certain link building tactics. 13 Jul 2012 Algorithm Updates: Top Tips for Getting into Google’s Good Books http://www.webmarketinggroup.co.uk/Blog/algorithm-updates-top-tips-for-getting-into-googles-good-books-1808.aspx No one enjoys being punished by a giant black and white animal (and if you do it’s probably best to keep quiet about it). So how do you keep Google’s Panda and Penguin updates on side? 12 Jul 2012 Top Tips for an Effective International SEO Strategy http://www.webmarketinggroup.co.uk/Blog/top-tips-for-an-effective-international-seo-strategy-1807.aspx Capturing traffic nationally can be tricky enough but when a company decides to break into foreign markets, they need to focus on an international SEO strategy. 11 Jul 2012 Small Businesses Benefit from Local SEO http://www.webmarketinggroup.co.uk/Blog/small-businesses-benefit-from-local-seo-1806.aspx Small businesses are looking to maximise the amount of local traffic their website receives through the development of a successful local SEO strategy. 10 Jul 2012 Google to Announce Zebra Update? http://www.webmarketinggroup.co.uk/Blog/google-to-announce-zebra-update-1805.aspx We've had Panda and Penguin, the next black and white beast to be released could well be a striped one... 28 Jun 2012 Use Pinterest to Find Brand Advocates and Link Building Targets http://www.webmarketinggroup.co.uk/Blog/use-pinterest-to-find-brand-advocates-and-link-building-targets-1804.aspx Pinterest continues to pick up momentum. Here we've identified a great way to build relationships with potential brand advocates on this great platform 20 Jun 2012 WMG Grace The Hallowed Turf at Upton Park http://www.webmarketinggroup.co.uk/Blog/wmg-grace-the-hallowed-turf-at-upton-park-1803.aspx WMG employees spent the bank holiday weekend having a kick around at Upton Park, the home of West Ham United FC 07 Jun 2012 Google Releases Guidelines for Panda Recovery http://www.webmarketinggroup.co.uk/Blog/google-releases-guidelines-for-panda-recovery-1802.aspx It's simpler than you might think... 31 May 2012 The WebMarketing Group - "The Fourth Emergency Service!" http://www.webmarketinggroup.co.uk/Blog/the-webmarketing-group-the-fourth-emergency-service-1801.aspx One of our favourite testimonials from a recent client! 29 May 2012 Pandas and Penguins – A New Addition to the SEO Zoo http://www.webmarketinggroup.co.uk/Blog/pandas-and-penguins-a-new-addition-to-the-seo-zoo-1800.aspx 04 May 2012 68% of Marketers Planning to Increase SEO Investment in 2012 http://www.webmarketinggroup.co.uk/Blog/68-of-marketers-planning-to-increase-seo-investment-in-2012-1799.aspx A recent study by Social Media Examiner showed that 68% of marketers plan on increasing SEO spend in 2012, along with other online channels 30 Apr 2012 A Beginner’s Guide to Video SEO http://www.webmarketinggroup.co.uk/Blog/a-beginners-guide-to-video-seo-1798.aspx Video SEO presents a great way for small businesses to gain a presence on page 1 for competitive phrases. This guide gives you the basic tips on how to optimise for video SEO. 24 Apr 2012 Rankings Disappeared? How to Recover from a Spammy Backlink Profile http://www.webmarketinggroup.co.uk/Blog/rankings-disappeared-how-to-recover-from-a-spammy-backlink-profile-1797.aspx Had a fight with Google and come off worst? Here is a checklist of activities to help you kiss, make up and recover your rankings 19 Apr 2012 The Google Venice Update – A Huge Opportunity for Local Businesses http://www.webmarketinggroup.co.uk/Blog/the-google-venice-update-a-huge-opportunity-for-local-businesses-1796.aspx In February Google announced 40 updates to its algorithm, one of which was significant but seemed to go under the radar for some time, overshadowed by mentions of Panda and link evaluation. 16 Apr 2012 Google’s 50 March Updates – The Death of Anchor Text? http://www.webmarketinggroup.co.uk/Blog/googles-50-march-updates-the-death-of-anchor-text-1795.aspx Last week Google released the latest list of updates made to its search algorithm, with some significant link building implications included. 10 Apr 2012 The Google Panda Update – A Timeline http://www.webmarketinggroup.co.uk/Blog/the-google-panda-update-a-timeline-1794.aspx Google’s Panda Update has rocked the online world. Here's a timeline of its various iterations. 30 Mar 2012 WMG Rocks Sport Relief! http://www.webmarketinggroup.co.uk/Blog/wmg-rocks-sport-relief-1793.aspx Sunday 25th March saw people up and down the country participating in the Sport Relief mile to help raise money for an array of fantastic causes both internationally and here at home in Britain 28 Mar 2012 Is Your Anchor Text a Ticking Time Bomb? http://www.webmarketinggroup.co.uk/Blog/is-your-anchor-text-a-ticking-time-bomb-1792.aspx We've been researching how the anchor text in your link profile could soon bring your SEO efforts crashing down 23 Mar 2012 Organic Search Traffic Being Significantly Undervalued by Businesses http://www.webmarketinggroup.co.uk/Blog/organic-search-traffic-being-significantly-undervalued-by-businesses-1791.aspx A recent report has highlighted how businesses and internet marketers may be incorrectly attributing sales online, stressing that organic traffic could be being undervalued by more than 80%. 20 Mar 2012 Online Advertising Expected to Generate £25.5 Billion in Sales in 2012 http://www.webmarketinggroup.co.uk/Blog/online-advertising-expected-to-generate-255-billion-in-sales-in-2012-1790.aspx Online Marketing has always been competing with offline media in the fight for advertising spend, and 2012 is the first year when it’s predicted the online world will poke its nose in front in the battle for ad pounds. 12 Mar 2012 Panda 3.3 Strikes – Is Your Website Losing Business? http://www.webmarketinggroup.co.uk/Blog/panda-33-strikes-is-your-website-losing-business-1789.aspx Google recently announced a summary of its latest algorithm updates, including the latest incarnation of the dreaded Panda. Have you been hit? 05 Mar 2012 New EU Cookie Law to Disrupt Most Websites http://www.webmarketinggroup.co.uk/Blog/new-eu-cookie-law-to-disrupt-most-websites-1788.aspx On 26th May website owners will be required to comply with the ICO’s new EU cookie law. Here's what you need to know... 27 Feb 2012 WMG Clients Flying High after a Successful December http://www.webmarketinggroup.co.uk/Blog/wmg-clients-flying-high-after-a-successful-december-1787.aspx It was a happy Christmas for WMG and its clients this year as we bucked the trend of retail doom and gloom and helped clients achieve an average increase in revenue of 54% compared to December 2010. 07 Feb 2012 Best Practices on Google+ for Maximum SEO Benefit http://www.webmarketinggroup.co.uk/Blog/best-practices-on-google+-for-maximum-seo-benefit-1786.aspx Google + has been with us for a while now, though it has recently become more apparent how Google are planning to incorporate it into search. We've broken down some of the key points to get the most SEO value from it 26 Jan 2012 Welcome to London! The WebMarketing Group Opens New Office in the Capital http://www.webmarketinggroup.co.uk/Blog/welcome-to-london-the-webmarketing-group-opens-new-office-in-the-capital-1785.aspx To celebrate a successful 2011, The WebMarketing Group opened a new office in London this month. We're pretty excited about it... 20 Jan 2012 7 New Year’s Resolutions for Your SEO Efforts http://www.webmarketinggroup.co.uk/Blog/7-new-years-resolutions-for-your-seo-efforts-1784.aspx A new year and new resolutions. Here are 7 New Year's Resolutions to keep your SEO on the straight and narrow in 2012... 05 Jan 2012 Top 5 WMG Blog Posts of 2011 http://www.webmarketinggroup.co.uk/Blog/top-5-wmg-blog-posts-of-2011-1783.aspx A look back at the most popular posts from the WMG Blog in 2011... 30 Dec 2011 SEO Predictions for 2012 - Don’t Get Left Behind! http://www.webmarketinggroup.co.uk/Blog/seo-predictions-for-2012-dont-get-left-behind-1782.aspx So it’s that time of year again. Festive cheer, sprinkles of snow and SEO predictions that could well leave us with egg on our face come this time next year. Enjoy! 22 Dec 2011 How to Use Pinterest as a Link Building Resource http://www.webmarketinggroup.co.uk/Blog/how-to-use-pinterest-as-a-link-building-resource-1781.aspx Pinterest is the new kid on the link building block, providing a great new platform and community which groups great websites in specific niches. We show you how to use it as a link building resource. 15 Dec 2011 Top 5 SEO Posts from November http://www.webmarketinggroup.co.uk/Blog/top-5-seo-posts-from-november-1780.aspx Check out our favourites SEO blog posts from November... 09 Dec 2011 HMV Announce 2011 X Factor Winner’s Single: Fix, Mistake or Sneaky SEO? http://www.webmarketinggroup.co.uk/Blog/hmv-announce-2011-x-factor-winners-single-fix-mistake-or-sneaky-seo-1779.aspx HMV unwittingly published Amelia Lilly as the winner of the X Factor 2011 5 days before the final. But was it a mistake or some SEO trickery? 07 Dec 2011 Movember Says Goodbye for Another Year – Jolly Good ‘Tache! http://www.webmarketinggroup.co.uk/Blog/movember-says-goodbye-for-another-year-jolly-good-tache-1778.aspx Check out the Movember moustaches from the WMG team after a month of hairy faces... 01 Dec 2011 Cheerio Yahoo Site Explorer, It’s Been Emotional http://www.webmarketinggroup.co.uk/Blog/cheerio-yahoo-site-explorer-its-been-emotional-1777.aspx 30 Nov 2011 You & The New Google Analytics: It’s Time to Make Friends http://www.webmarketinggroup.co.uk/Blog/you-the-new-google-analytics-its-time-to-make-friends-1776.aspx In April Google unveiled the new version of Google Analytics. This will become the default in January so we look at some of the positives and negatives. 22 Nov 2011 Link Building Approaches: Everyone Needs a Brazilian Striker http://www.webmarketinggroup.co.uk/Blog/link-building-approaches-everyone-needs-a-brazilian-striker-1775.aspx Who is the Brazilian Striker and what has he got to do with link building? Read on... 17 Nov 2011 Social Media ROI – Virgin Show Us How it’s Done at Qantas’ Expense http://www.webmarketinggroup.co.uk/Blog/social-media-roi-virgin-show-us-how-its-done-at-qantas-expense-1774.aspx Virgin show everyone how it's done by taking advantage of Qantas' mistakes and generating huge ROI from their Facebook page 16 Nov 2011 Google Freshness Update - What's all the Fuss About? http://www.webmarketinggroup.co.uk/Blog/google-freshness-update-whats-all-the-fuss-about-1773.aspx Last week Google introduced a freshness update which is expected to impact around 35% of search queries. The update aims to build on Google’s previous Caffeine update and will result in much fresher results for queries which Google feels warrants the ‘freshness’ treatment. 14 Nov 2011 WebMarketing Group at the SearchLove Conference http://www.webmarketinggroup.co.uk/Blog/webmarketing-group-at-the-searchlove-conference-1772.aspx Ian and Chris, members of the SEO Account Team here at WMG, recently attended the Search Love conference in London run by the guys at Distilled and SEOMoz. here's what they got up to... 10 Nov 2011 Movember Magic at WMG: Attack of the Tache! http://www.webmarketinggroup.co.uk/Blog/movember-magic-at-wmg-attack-of-the-tache-1771.aspx The WMG men are getting involved in Movember, a campaign run to raise money and awareness of men’s health issues, in particular prostate cancer. All that’s required is to grow a nice healthy moustache for the duration of November and collect a few pennies along the way! 04 Nov 2011 What’s on Your Social Media Wish List? http://www.webmarketinggroup.co.uk/Blog/whats-on-your-social-media-wish-list-1769.aspx 31 Oct 2011 WMG Making a Difference with 2011 Charity Runs http://www.webmarketinggroup.co.uk/Blog/wmg-making-a-difference-with-2011-charity-runs-1770.aspx 31 Oct 2011 The Best Practice for Link Directories http://www.webmarketinggroup.co.uk/Blog/the-best-practice-for-link-directories-1768.aspx 28 Oct 2011 The Beginner’s Guide to Keyword Research http://www.webmarketinggroup.co.uk/Blog/the-beginners-guide-to-keyword-research-1767.aspx 21 Oct 2011 Twitter’s New t.co Shortening Service http://www.webmarketinggroup.co.uk/Blog/twitters-new-tco-shortening-service-1766.aspx 17 Oct 2011 Is Google Plus Catching up with Facebook and Twitter? http://www.webmarketinggroup.co.uk/Blog/is-google-plus-catching-up-with-facebook-and-twitter-1765.aspx 14 Oct 2011 Why Every SEO Strategy Needs Infographics http://www.webmarketinggroup.co.uk/Blog/why-every-seo-strategy-needs-infographics-1764.aspx 12 Oct 2011 Top SEO Blogs of the Month: September 2011 http://www.webmarketinggroup.co.uk/Blog/top-seo-blogs-of-the-month-september-2011-1763.aspx 30 Sep 2011 Understanding Bounce Rate in Google Analytics http://www.webmarketinggroup.co.uk/Blog/understanding-bounce-rate-in-google-analytics-1762.aspx 29 Sep 2011 3 Basic Steps of an SEO Audit for Your Website http://www.webmarketinggroup.co.uk/Blog/3-basic-steps-of-an-seo-audit-for-your-website-1761.aspx 26 Sep 2011 The Truth About Exact Match Anchor Text http://www.webmarketinggroup.co.uk/Blog/the-truth-about-exact-match-anchor-text-1760.aspx 25 Sep 2011 Read, Watch & Listen: Facebook’s New Buttons http://www.webmarketinggroup.co.uk/Blog/read-watch-listen-facebooks-new-buttons-1758.aspx 24 Sep 2011 Social Media, PR and SEO: The Melting Pot http://www.webmarketinggroup.co.uk/Blog/social-media-pr-and-seo-the-melting-pot-1759.aspx 24 Sep 2011 Build Links with Blog Submission Sites http://www.webmarketinggroup.co.uk/Blog/build-links-with-blog-submission-sites-1757.aspx 23 Sep 2011 Blog Commenting – The Right Way to Do It http://www.webmarketinggroup.co.uk/Blog/blog-commenting-the-right-way-to-do-it-1756.aspx 22 Sep 2011 Top Women in SEO http://www.webmarketinggroup.co.uk/Blog/top-women-in-seo-1755.aspx 21 Sep 2011 Adapted Search Results with Bing http://www.webmarketinggroup.co.uk/Blog/adapted-search-results-with-bing-1754.aspx 20 Sep 2011 Building Links on Twitter http://www.webmarketinggroup.co.uk/Blog/building-links-on-twitter-1753.aspx 19 Sep 2011 The Importance of Fresh Content on Your Website http://www.webmarketinggroup.co.uk/Blog/the-importance-of-fresh-content-on-your-website-1752.aspx 15 Sep 2011 Top 5 Twitter Tools for Social Media Marketing http://www.webmarketinggroup.co.uk/Blog/top-5-twitter-tools-for-social-media-marketing-1750.aspx 14 Sep 2011 Use Conversion Data for E-Commerce Link Building http://www.webmarketinggroup.co.uk/Blog/use-conversion-data-for-ecommerce-link-building-1751.aspx 12 Sep 2011 How to Build Authority on Twitter http://www.webmarketinggroup.co.uk/Blog/how-to-build-authority-on-twitter-1749.aspx 07 Sep 2011 Top SEO Blogs of the Month http://www.webmarketinggroup.co.uk/Blog/top-seo-blogs-of-the-month-1747.aspx 31 Aug 2011 The Latest on Google Plus: The Google+1 Button http://www.webmarketinggroup.co.uk/Blog/the-latest-on-google-plus-the-google+1-button-1748.aspx 31 Aug 2011 Keyboard Shortcuts for Windows http://www.webmarketinggroup.co.uk/Blog/keyboard-shortcuts-for-windows-1746.aspx 29 Aug 2011 Has the Latest Google Analytics Sessions Update Affected Your Data? http://www.webmarketinggroup.co.uk/Blog/has-the-latest-google-analytics-sessions-update-affected-your-data-1745.aspx 26 Aug 2011 Submit to Google Products and Optimise Google Product Feeds http://www.webmarketinggroup.co.uk/Blog/submit-to-google-products-and-optimise-google-product-feeds-1744.aspx 25 Aug 2011 Google Analytics Tracking for Google Shopping Visits http://www.webmarketinggroup.co.uk/Blog/google-analytics-tracking-for-google-shopping-visits-1743.aspx 24 Aug 2011 7 Tips for Reaching Out to Bloggers http://www.webmarketinggroup.co.uk/Blog/7-tips-for-reaching-out-to-bloggers-1742.aspx 23 Aug 2011 Google Realtime Search Disabled: What About Twitter and Rankings? http://www.webmarketinggroup.co.uk/Blog/google-realtime-search-disabled-what-about-twitter-and-rankings-1741.aspx 22 Aug 2011 Top 5 SEO Blogs of the Month http://www.webmarketinggroup.co.uk/Blog/top-5-seo-blogs-of-the-month-1740.aspx 17 Aug 2011 How to Build a High Quality Site, One that Panda Likes... http://www.webmarketinggroup.co.uk/Blog/how-to-build-a-high-quality-site-one-that-panda-likes-1739.aspx 20 Jul 2011 Google Plus Launch: Are you on Google+ Yet? http://www.webmarketinggroup.co.uk/Blog/google-plus-launch-are-you-on-google+-yet-1738.aspx 19 Jul 2011 Arranging Content in the F-Shaped Pattern for Web Usability http://www.webmarketinggroup.co.uk/Blog/arranging-content-in-the-fshaped-pattern-for-web-usability-1737.aspx 11 Jul 2011 Use Quality Images as Link Bait http://www.webmarketinggroup.co.uk/Blog/use-quality-images-as-link-bait-1736.aspx 07 Jul 2011 Quality Links: Things to Look for in a Great Link http://www.webmarketinggroup.co.uk/Blog/quality-links-things-to-look-for-in-a-great-link-1735.aspx 05 Jul 2011 Bad SEO Habits to Kick in 2011 http://www.webmarketinggroup.co.uk/Blog/bad-seo-habits-to-kick-in-2011-1733.aspx 04 Jul 2011 7 SEO Blogs You Should be Reading http://www.webmarketinggroup.co.uk/Blog/7-seo-blogs-you-should-be-reading-1734.aspx 04 Jul 2011 Are You Facing Link Request Rejection? http://www.webmarketinggroup.co.uk/Blog/are-you-facing-link-request-rejection-1731.aspx 01 Jul 2011 Panda Version 2.2 – Did Panda Hit Again? http://www.webmarketinggroup.co.uk/Blog/panda-version-22-did-panda-hit-again-1729.aspx 30 Jun 2011 Top 5 SEO Posts of the Month http://www.webmarketinggroup.co.uk/Blog/top-5-seo-posts-of-the-month-1730.aspx 30 Jun 2011 SEO Tips for Small Business Websites http://www.webmarketinggroup.co.uk/Blog/seo-tips-for-small-business-websites-1726.aspx 27 Jun 2011 How to Perfect Your On Page Optimisation http://www.webmarketinggroup.co.uk/Blog/how-to-perfect-your-on-page-optimisation-1728.aspx 27 Jun 2011 White Hat Link Building: Why It’s So Important http://www.webmarketinggroup.co.uk/Blog/white-hat-link-building-why-its-so-important-1727.aspx 24 Jun 2011 Canonical Tags – What’s all the Fuss About? http://www.webmarketinggroup.co.uk/Blog/canonical-tags-whats-all-the-fuss-about-1725.aspx 23 Jun 2011 Social Media – Is it Worth It? http://www.webmarketinggroup.co.uk/Blog/social-media-is-it-worth-it-1724.aspx 22 Jun 2011 ICANN Web Domain Suffixes: Beyond all Imagination http://www.webmarketinggroup.co.uk/Blog/icann-web-domain-suffixes-beyond-all-imagination-1723.aspx 21 Jun 2011 Top 20 SEO Twitter People to Follow http://www.webmarketinggroup.co.uk/Blog/top-20-seo-twitter-people-to-follow-1722.aspx 13 Jun 2011 The Ultimate SEO Tips: From the Mouths of WMG Experts http://www.webmarketinggroup.co.uk/Blog/the-ultimate-seo-tips-from-the-mouths-of-wmg-experts-1721.aspx 07 Jun 2011 The Google Timeline of Algorithm Updates http://www.webmarketinggroup.co.uk/Blog/the-google-timeline-of-algorithm-updates-1719.aspx 03 Jun 2011 The Best 5 SEO Blogs of the Month http://www.webmarketinggroup.co.uk/Blog/the-best-5-seo-blogs-of-the-month-1718.aspx 01 Jun 2011 10 Simple Tips to Improve Your Copywriting http://www.webmarketinggroup.co.uk/Blog/10-simple-tips-to-improve-your-copywriting-1717.aspx 31 May 2011 7 Ways to Build a Great Facebook Fan Page Following http://www.webmarketinggroup.co.uk/Blog/7-ways-to-build-a-great-facebook-fan-page-following-1714.aspx 25 May 2011 Improve Your Page Speed: Externalise Your Javascript http://www.webmarketinggroup.co.uk/Blog/improve-your-page-speed-externalise-your-javascript-1715.aspx 25 May 2011 Link Building Tactics – A Scalable Approach http://www.webmarketinggroup.co.uk/Blog/link-building-tactics-a-scalable-approach-1716.aspx 25 May 2011 Anchor Text Analysis: How Important is Branding? http://www.webmarketinggroup.co.uk/Blog/anchor-text-analysis-how-important-is-branding-1707.aspx 06 May 2011 Website SEO Tactics: The 2011 Checklist http://www.webmarketinggroup.co.uk/Blog/website-seo-tactics-the-2011-checklist-1706.aspx 21 Apr 2011 Google’s Panda Update: The WebMarketing Group Lowdown http://www.webmarketinggroup.co.uk/Blog/googles-panda-update-the-webmarketing-group-lowdown-1705.aspx 19 Apr 2011 The Benefits of the SEM Rush Keyword Tool http://www.webmarketinggroup.co.uk/Blog/the-benefits-of-the-sem-rush-keyword-tool-1700.aspx 12 Apr 2011 Charlie Sheen Loses his Mind but Gains 2.1 Million Twitter Followers http://www.webmarketinggroup.co.uk/Blog/charlie-sheen-loses-his-mind-but-gains-21-million-twitter-followers-1696.aspx In the brief space of a week, the crazed and controversial Charlie Sheen manages to gain 2,150,000 followers on Twitter, making it to the Guinness World Records for gaining the most fans in the shortest length of time. 10 Mar 2011 The Amazing Advantages of Advanced Web Ranking http://www.webmarketinggroup.co.uk/Blog/the-amazing-advantages-of-advanced-web-ranking-1682.aspx As one of the fastest growing SEO agencies in the UK WMG is in constant need of the best tools for the job, and we've found that Advanced Web Ranking is one such tool. 12 Oct 2010 Rel=”noskim” Skimlinks – SEO Implications of New Affiliate Linking Code http://www.webmarketinggroup.co.uk/Blog/relnoskim-skimlinks-seo-implications-of-new-affiliate-linking-code-1677.aspx Skimlinks is the new affiliate marketing script that allows online publishers to monetise content. What are the SEO implications of Skimlinks? 24 Aug 2010 Tricky SEO Questions - What Makes us Stand Out http://www.webmarketinggroup.co.uk/Blog/tricky-seo-questions-what-makes-us-stand-out-1675.aspx We often get tricky SEO questions - there isn't always an empirical answer - SEO is a craft laden with science 23 Aug 2010 When is the best time to send out email marketing campaigns? http://www.webmarketinggroup.co.uk/Blog/when-is-the-best-time-to-send-out-email-marketing-campaigns-1640.aspx You have great copy and promotional newsletters but when is the best time of the day, the best day and best time of the month to send email marketing campaigns? 25 Feb 2010 Email still popular among social network users http://www.webmarketinggroup.co.uk/Blog/email-still-popular-among-social-network-users-1634.aspx Social network users still access their email frequently so the scope for email marketing remains high 22 Feb 2010 How best to measure social media marketing return on investment http://www.webmarketinggroup.co.uk/Blog/how-best-to-measure-social-media-marketing-return-on-investment-1629.aspx Measuring social media uses "soft" success metrics but bolted on to website analytics can give insight into ultimate monetary ROI metrics 09 Feb 2010 25+ mind blowing social media statistics http://www.webmarketinggroup.co.uk/Blog/25+-mind-blowing-social-media-statistics-1623.aspx We all love stats, read about the latest social media statistics and facts 08 Feb 2010 2010 Web Marketing Priorities http://www.webmarketinggroup.co.uk/Blog/2010-web-marketing-priorities-1620.aspx Recent research shows unsurprisingly that social media is a key priority. Shockingly marketers are not focused on measuring ROI 03 Feb 2010 Web marketing success - keep calm and get found http://www.webmarketinggroup.co.uk/Blog/web-marketing-success-keep-calm-and-get-found-1618.aspx Web and online is a long process - learn, evolve, measure and adapt your strategies for success 02 Feb 2010 Small firms should 'increase their website presence' http://www.webmarketinggroup.co.uk/Blog/small-firms-should-increase-their-website-presence-1608.aspx Too many do too little to build website and online presence. Avoidance is not an option but look to build visibility to champion online marketing 25 Jan 2010 Leading Brands to use Social Media Exclusively http://www.webmarketinggroup.co.uk/Blog/leading-brands-to-use-social-media-exclusively-1602.aspx More and more international brands are using social media exclusively to promote brand awareness and gain insight into customers 20 Jan 2010 SEO Success Factors: Ensuring Happy Clients http://www.webmarketinggroup.co.uk/Blog/seo-success-factors-ensuring-happy-clients-1599.aspx SEO succeeds where the clients are happy. Communications and managing expectations is key to online marketing success 18 Jan 2010 How does real time search value results? http://www.webmarketinggroup.co.uk/Blog/how-does-real-time-search-value-results-1597.aspx As real time search grows, how do search engines rank and qualify Twitter and other social media activity and results? 14 Jan 2010 Launch in to social media marketing with social media optimisation (SMO) http://www.webmarketinggroup.co.uk/Blog/launch-in-to-social-media-marketing-with-social-media-optimisation-smo-1590.aspx Social media optimisation is a great way to boost web marketing initiatives. There will never be a perfect time to start but planning is critical 08 Jan 2010 Ecommerce Presents Best Offers http://www.webmarketinggroup.co.uk/Blog/ecommerce-presents-best-offers-1589.aspx Consumers believe that online gives the best offers - outperforming high street - but ensure you add functionality and features 07 Jan 2010 Online marketing developments in 2010 http://www.webmarketinggroup.co.uk/Blog/online-marketing-developments-in-2010-1586.aspx 2010 will bring greater development to mobile search, real time search and convergence of social media. What else will 2010 bring? 23 Dec 2009 SEO Predictions for 2010 http://www.webmarketinggroup.co.uk/Blog/seo-predictions-for-2010-1582.aspx What will 2010 bring for SEO: real time search, two main search engines, speed & Caffeine among others 17 Dec 2009 Google Wants To Speed Up The Internet http://www.webmarketinggroup.co.uk/Blog/google-wants-to-speed-up-the-internet-1580.aspx Google Speed looks to make the internet work faster as though "flipping through the pages of a glossy magazine" 16 Dec 2009 The WebMarketing Group and Trussloft score a double success http://www.webmarketinggroup.co.uk/Blog/the-webmarketing-group-and-trussloft-score-a-double-success-1552.aspx Truss Loft increase conversion rates after site redesign and multivariate testing 15 Dec 2009 SEO Yorkshire – Search Engine Optimisation and Internet Marketing Harrogate http://www.webmarketinggroup.co.uk/Blog/seo-yorkshire-search-engine-optimisation-and-internet-marketing-harrogate-1574.aspx SEO Yorkshire - Harrogate and Sheffield based SEO company providing SEO services in Yorkshire 04 Dec 2009 Online Marketing Forecasts for 2010 – E-commerce to Continue to Grow http://www.webmarketinggroup.co.uk/Blog/online-marketing-forecasts-for-2010-ecommerce-to-continue-to-grow-1571.aspx What are the online marketing trends for 2010? Read about what we predict to be the best online marketing channels for 2010 26 Nov 2009 Google Link: Command – Understanding How it Works http://www.webmarketinggroup.co.uk/Blog/google-link-command-understanding-how-it-works-1563.aspx Link: Command in Google is a good gauge of links but make sure you really measure the number of links using comprehensive analytics 23 Nov 2009 Email Marketing – Relevance Still the Key to Success http://www.webmarketinggroup.co.uk/Blog/email-marketing-relevance-still-the-key-to-success-1565.aspx Email marketing will succeed if relevant. Read our best practice guide to email marketing relevancy 23 Nov 2009 When to use a SEO company for all your search engine optimisation http://www.webmarketinggroup.co.uk/Blog/when-to-use-a-seo-company-for-all-your-search-engine-optimisation-1559.aspx Using an SEO company can quickly scale up your online marketing but make sure you get the right information 17 Nov 2009 Social Media Optimisation – How Your Employees Should Engage with Social Media http://www.webmarketinggroup.co.uk/Blog/social-media-optimisation-how-your-employees-should-engage-with-social-media-1555.aspx Whatever your social media optimisation (SMO) plans are, make sure your employees follow best practices 13 Nov 2009 Multivariate Analysis - increasing conversion rates and improving online marketing http://www.webmarketinggroup.co.uk/Blog/multivariate-analysis-increasing-conversion-rates-and-improving-online-marketing-1553.aspx Multivariate analysis or testing is an often underused SEO technique that can improve online marketing. Read how to improve conversion rates 10 Nov 2009 How SEOs Know SEO – Keeping Our Eyes Firmly on The Radar http://www.webmarketinggroup.co.uk/Blog/how-seos-know-seo-keeping-our-eyes-firmly-on-the-radar-1551.aspx How do SEOs know SEO? It's a constant learning curve and keeping an eye out for changes is fundamental 06 Nov 2009 Online Insurance statistics & trends - read how to build online success http://www.webmarketinggroup.co.uk/Blog/online-insurance-statistics-trends-read-how-to-build-online-success-1548.aspx Read about our great online insurance statistics - let us help you interpret them and formulate your online marketing strategy 03 Nov 2009 UK Social Media Statistics - Understanding Your Target Audience http://www.webmarketinggroup.co.uk/Blog/uk-social-media-statistics-understanding-your-target-audience-1545.aspx Social media statistics provide a great insight into potential marketing channels. Use stats to start but make sure you listen to social media to find your best audience 23 Oct 2009 Social Media Marketing Cycle - Guide to Success and Best Practice http://www.webmarketinggroup.co.uk/Blog/social-media-marketing-cycle-guide-to-success-and-best-practice-1541.aspx Social Media Marketing is a cyclical process that has sequential processes leading to a self propelling marketing cycle 21 Oct 2009 UK Online Sales Drop in September - plan SEO & guaranteed Christmas delivery http://www.webmarketinggroup.co.uk/Blog/uk-online-sales-drop-in-september-plan-seo-guaranteed-christmas-delivery-1542.aspx Online sales in September dipped - consumers are worried about guaranteed Christmas delivery and postal strikes 21 Oct 2009 Life of a query – understand how a Google query is run http://www.webmarketinggroup.co.uk/Blog/life-of-a-query-understand-how-a-google-query-is-run-1538.aspx A Google query takes a fraction of a second to be processed - discover the life of a query 15 Oct 2009 SEO Industry Growing - find affordable SEO services http://www.webmarketinggroup.co.uk/Blog/seo-industry-growing-find-affordable-seo-services-1534.aspx Everyone is offering SEO nowadays. Why is the SEO industry growing? Find the best SEO services provider 14 Oct 2009 White Hat SEO Checklist – Best Practice SEO Guide http://www.webmarketinggroup.co.uk/Blog/white-hat-seo-checklist-best-practice-seo-guide-1535.aspx White hat SEO is the only ethical approach to optimising your website, increasing search engine ranking and traffic 14 Oct 2009 Online Reputation Management – Monitor Twitter Real Time Tweets http://www.webmarketinggroup.co.uk/Blog/online-reputation-management-monitor-twitter-real-time-tweets-1536.aspx Keep up to date with Twitter feeds and easily carry out onlin reputation tasks 14 Oct 2009 Online Reputation Management – growing use by companies http://www.webmarketinggroup.co.uk/Blog/online-reputation-management-growing-use-by-companies-1532.aspx Google shows growing search for online reputation management as companies are increasingly tracking social media conversations 13 Oct 2009 Social Media - website marketing, reputation management, engagement and more http://www.webmarketinggroup.co.uk/Blog/social-media-website-marketing-reputation-management-engagement-and-more-1533.aspx Social Media networks is effective for a large range of purpose including marketing, website marketing, online reputation and much 13 Oct 2009 Bing Badda Bings Google with Bing Tweets http://www.webmarketinggroup.co.uk/Blog/bing-badda-bings-google-with-bing-tweets-1523.aspx Bing have added Bing Tweets to search both Bing and Twitter. Excellent tool for reputation management 07 Oct 2009 How to ruin your brand using social media http://www.webmarketinggroup.co.uk/Blog/how-to-ruin-your-brand-using-social-media-1516.aspx When launching into social media make sure you have a plan. Read this article to make ensure your social media success 05 Oct 2009 Common reasons to avoid social media networks http://www.webmarketinggroup.co.uk/Blog/common-reasons-to-avoid-social-media-networks-1517.aspx Companies and brands are scared of social media and give some common reasons to avoid engagement. Read why social media is a must 05 Oct 2009 Reputation Management – Monitoring your Brand in Social Media http://www.webmarketinggroup.co.uk/Blog/reputation-management-monitoring-your-brand-in-social-media-1515.aspx Monitor your brand in social media. Reputation managementis needed but don't expect just bad news 02 Oct 2009 Social Media Success – Why Social Media Optimisation (SMO) is Needed Now http://www.webmarketinggroup.co.uk/Blog/social-media-success-why-social-media-optimisation-smo-is-needed-now-1504.aspx Ford is making effective use of social media - read about their case study 29 Sep 2009 Majority of online retailers already use social media http://www.webmarketinggroup.co.uk/Blog/majority-of-online-retailers-already-use-social-media-1506.aspx Social media engagement by online retailers is very high - social media optimisation (SMO) will launch you into social media channels 29 Sep 2009 The Single Most Important Tactic Social Media Marketers Forget To Do http://www.webmarketinggroup.co.uk/Blog/the-single-most-important-tactic-social-media-marketers-forget-to-do-1507.aspx Make sure you join all the dots when carrying out social media optimisation (SMO) 29 Sep 2009 Make Your Website Work – how to convert visitors into customers http://www.webmarketinggroup.co.uk/Blog/make-your-website-work-how-to-convert-visitors-into-customers-1488.aspx Make Your Website Work - how to increase conversion and reduce bounce rates 23 Sep 2009 Social media optimisation (SMO) - why, what for, how & what do I get back? http://www.webmarketinggroup.co.uk/Blog/social-media-optimisation-smo-why-what-for-how-what-do-i-get-back-1486.aspx Social media optimisation - read what SMO can do for your company, brand or services 22 Sep 2009 Social media optimisation - are companies using SMO? http://www.webmarketinggroup.co.uk/Blog/social-media-optimisation-are-companies-using-smo-1487.aspx The majority of large US companies are using SMO and are chosing Twitter over Facebook 22 Sep 2009 Social media bookmarking - helping social media optimisation http://www.webmarketinggroup.co.uk/Blog/social-media-bookmarking-helping-social-media-optimisation-1483.aspx Social media bookmarking can help with SMO and build your online presence and visibility. 21 Sep 2009 Does Twitter add SEO Value? http://www.webmarketinggroup.co.uk/Blog/does-twitter-add-seo-value-1484.aspx What can Twitter do to help your SEO? How to improve your online presence. 21 Sep 2009 Social media optimisation SMO - can it really help? http://www.webmarketinggroup.co.uk/Blog/social-media-optimisation-smo-can-it-really-help-1485.aspx People react to social media in two broad ways. Companies however have launch SMO, read more about social media optimisation 21 Sep 2009 SEO & SMO natural partners to increase traffic to your website http://www.webmarketinggroup.co.uk/Blog/seo-smo-natural-partners-to-increase-traffic-to-your-website-1480.aspx Understanding search engine optimisation (SEO) & social media optimisation (SMO) read about our full range of services to make your website take off 18 Sep 2009 Electricals performing well but make sure you comply with all legal requirements http://www.webmarketinggroup.co.uk/Blog/electricals-performing-well-but-make-sure-you-comply-with-all-legal-requirements-1474.aspx July electrical product sales rise and perform well year on year - make sure however that you meet all legal requirements 17 Sep 2009 Optical success online - plan to SEO your website http://www.webmarketinggroup.co.uk/Blog/optical-success-online-plan-to-seo-your-website-1475.aspx Contact lenses selling well online. Growing demand for image enhancing glasses, now is the time to optimise your website 17 Sep 2009 Garden products - start using viral marketing http://www.webmarketinggroup.co.uk/Blog/garden-products-start-using-viral-marketing-1476.aspx Try using viral email marketing and definitely try and use "discount vouchers", read how we suggest increasing you online presence 17 Sep 2009 Online PR - how to write a press release http://www.webmarketinggroup.co.uk/Blog/online-pr-how-to-write-a-press-release-1477.aspx Our guide gives you a headstart into understanding online PR best practice 17 Sep 2009 Bed industry still fighting recession - optimise your website to compete http://www.webmarketinggroup.co.uk/Blog/bed-industry-still-fighting-recession-optimise-your-website-to-compete-1470.aspx The industry is sadly struggling - look to improve your website's performance and return through SEO 15 Sep 2009 Women are the fastest growing online demographic http://www.webmarketinggroup.co.uk/Blog/women-are-the-fastest-growing-online-demographic-1471.aspx Women internet users are growing fastest - make sure you have your website optimised if selling children products 15 Sep 2009 Kitchen sales performing well during downturn http://www.webmarketinggroup.co.uk/Blog/kitchen-sales-performing-well-during-downturn-1465.aspx Kitchen sales growing as we improve our home - sales also boosted by poor summer 14 Sep 2009 Car sales up for second month http://www.webmarketinggroup.co.uk/Blog/car-sales-up-for-second-month-1466.aspx August brought further good news for car sales - scrappage incentive scheme paying dividends 14 Sep 2009 Long tail SEO - make sure you practice LTaS http://www.webmarketinggroup.co.uk/Blog/long-tail-seo-make-sure-you-practice-ltas-1467.aspx Watch this video that will give excellent tips on how to optimise your keyword usage 14 Sep 2009 Online insurance searches grow rapidly http://www.webmarketinggroup.co.uk/Blog/online-insurance-searches-grow-rapidly-1469.aspx Demand and competition for insurance services increasingly - use multivariate analysis to test conversion rates 14 Sep 2009 5 SEO Pitfalls to Avoid - stay ahead of the game http://www.webmarketinggroup.co.uk/Blog/5-seo-pitfalls-to-avoid-stay-ahead-of-the-game-1457.aspx A must read article - if you aren't falling into the pitfalls feel proud. Missing something? Let us help. 09 Sep 2009 Gym membership shows modest growth - grab this market http://www.webmarketinggroup.co.uk/Blog/gym-membership-shows-modest-growth-grab-this-market-1458.aspx While gym membership has shown growth, make sure your sports and fitness sales grab market share in this economic downturn 09 Sep 2009 My cat smells of beer and my mobile phone imploded http://www.webmarketinggroup.co.uk/Blog/my-cat-smells-of-beer-and-my-mobile-phone-imploded-1460.aspx Any help welcome 09 Sep 2009 Marketing Tips to Help Your Holidays Business Grow http://www.webmarketinggroup.co.uk/Blog/marketing-tips-to-help-your-holidays-business-grow-1455.aspx Want to get better online visibility - read our handy tips to improve your online marketing 08 Sep 2009 Health & Beauty Sales up 21% year on year http://www.webmarketinggroup.co.uk/Blog/health-beauty-sales-up-21-year-on-year-1456.aspx With online health products growing, read out handy marketing & SEO tips 08 Sep 2009 Laptop market to grow quicker than desktops http://www.webmarketinggroup.co.uk/Blog/laptop-market-to-grow-quicker-than-desktops-1453.aspx Laptops still selling well - read how we can help develop your online presence 07 Sep 2009 Online medical products - growing sales but how to compete? http://www.webmarketinggroup.co.uk/Blog/online-medical-products-growing-sales-but-how-to-compete-1454.aspx The online medical market is growing - make sure your online visibility is optimised 07 Sep 2009 Online clothing sales - still the sales leaders http://www.webmarketinggroup.co.uk/Blog/online-clothing-sales-still-the-sales-leaders-1452.aspx Clothes still selling well online -let us help you succeed 03 Sep 2009 Cosmetic Beauty products – ensuring your online success http://www.webmarketinggroup.co.uk/Blog/cosmetic-beauty-products-ensuring-your-online-success-1448.aspx With online beauty product sales growing, now is the time to get your website optimised 02 Sep 2009 Pet products - use your online presence to beat retail shops http://www.webmarketinggroup.co.uk/Blog/pet-products-use-your-online-presence-to-beat-retail-shops-1449.aspx The UK is a national of animal lovers - read to see how your pet products can compete better online 02 Sep 2009 Fancy dress sales grow – get ready for Halloween and the Christmas period http://www.webmarketinggroup.co.uk/Blog/fancy-dress-sales-grow-get-ready-for-halloween-and-the-christmas-period-1450.aspx Fancy dress is the new black - dressing up is getting more and more popular 02 Sep 2009 How to Increase Online Sales - Critical Success Factors http://www.webmarketinggroup.co.uk/Blog/how-to-increase-online-sales-critical-success-factors-1443.aspx Our guide to increasing e-commerce sales points you in the right direction with some critical factors you should consider 25 Aug 2009 Domino’s Pizza – Case Study of Social Media Success http://www.webmarketinggroup.co.uk/Blog/dominos-pizza-case-study-of-social-media-success-1441.aspx Domino's are thriving and seem to be adapting well to social media 24 Aug 2009 e-Commerce Success – Critical Factors To Help You Thrive Part 1 http://www.webmarketinggroup.co.uk/Blog/ecommerce-success-critical-factors-to-help-you-thrive-part-1-1436.aspx With online sales booming read our guide to increasing your e-commerce presence 21 Aug 2009 e-Commerce Success – Critical Factors To Help You Thrive Part 2 http://www.webmarketinggroup.co.uk/Blog/ecommerce-success-critical-factors-to-help-you-thrive-part-2-1437.aspx In our second instalment we guide you through steps to increase your e-commerce presence 21 Aug 2009 Email Marketing Still King – More People Still Use Email http://www.webmarketinggroup.co.uk/Blog/email-marketing-still-king-more-people-still-use-email-1432.aspx With the huge growth of social media, mobile apps and seemingly constant communication don’t forget email marketing 20 Aug 2009 Online Jewellery Sales Set To Rise in December http://www.webmarketinggroup.co.uk/Blog/online-jewellery-sales-set-to-rise-in-december-1433.aspx Jewellery sales online peak at Christmas – make sure your site is ready for increased customer demand 20 Aug 2009 How To Get Started in Social Media Marketing – Part 2 http://www.webmarketinggroup.co.uk/Blog/how-to-get-started-in-social-media-marketing-part-2-1435.aspx Want to dip your toes in the social media pool? The 2nd part of our social media marketing marketing guide helps you join in 20 Aug 2009 Challenges To Online Designer Clothing Sales – Ride The Projected Growth http://www.webmarketinggroup.co.uk/Blog/challenges-to-online-designer-clothing-sales-ride-the-projected-growth-1430.aspx Get your site and online presence ready for projected e-commerce clothing sales growth 19 Aug 2009 How To Get Started in Social Media Marketing – Part 1 http://www.webmarketinggroup.co.uk/Blog/how-to-get-started-in-social-media-marketing-part-1-1425.aspx Want to dip your toes in the social media pool? Our marketing guide helps you join in 18 Aug 2009 Does the Vince Google update favour big brands? http://www.webmarketinggroup.co.uk/Blog/does-the-vince-google-update-favour-big-brands-1419.aspx Are you getting squeezed out by the big brands? Let WMG have a look at your site 17 Aug 2009 Make Your 404 Pages Work For Your Website http://www.webmarketinggroup.co.uk/Blog/make-your-404-pages-work-for-your-website-1410.aspx All Welcome, make sure any requests for 404 pages drive visitors in 12 Aug 2009 Know Your Customers and Their Preferred Media http://www.webmarketinggroup.co.uk/Blog/know-your-customers-and-their-preferred-media-1412.aspx It would be easy to assume everyone wants a piece social. But do you really know your customers and their needs? 12 Aug 2009 Call To Action - How to Convert Visitors into Leads (and hopefully Customers) http://www.webmarketinggroup.co.uk/Blog/call-to-action-how-to-convert-visitors-into-leads-and-hopefully-customers-1413.aspx Don't let visitors go without interaction. Our brief guide helps you develop your call to action 12 Aug 2009 Using Social Media as an Advertising Channel: Where it Has Gone Wrong & Lessons Learnt http://www.webmarketinggroup.co.uk/Blog/using-social-media-as-an-advertising-channel-where-it-has-gone-wrong-lessons-learnt-1404.aspx Social media to promote your brands seems the way to go. Get there before your staff or fans unoficially do 11 Aug 2009 Social Media - Not Just a Faddy Trend? http://www.webmarketinggroup.co.uk/Blog/social-media-not-just-a-faddy-trend-1401.aspx Social media continues to grow exponentially, is it here to stay or just hype? 10 Aug 2009 Keyword Searches Getting Longer: The Case for LTaS http://www.webmarketinggroup.co.uk/Blog/keyword-searches-getting-longer-the-case-for-ltas-1394.aspx As online searchers get smarter, look to increase your keyword lengths and gain exposure 07 Aug 2009 SEO Outsourcing – It’s Coming Home. The Case for Domestic SEO http://www.webmarketinggroup.co.uk/Blog/seo-outsourcing-its-coming-home-the-case-for-domestic-seo-1375.aspx Domestic SEO winning over offshore 03 Aug 2009 Using Social Networking to promote your business – Facebook case study http://www.webmarketinggroup.co.uk/Blog/using-social-networking-to-promote-your-business-facebook-case-study-1365.aspx Using Social Networking to promote your business – Facebook case study 23 Jul 2009 Domain suffix co.uk versus .com? We help you chose http://www.webmarketinggroup.co.uk/Blog/domain-suffix-couk-versus-com-we-help-you-chose-1364.aspx Which domain name suffix? co.uk or .com? An overview to help you chose 22 Jul 2009 SEO Tips – Exploring The World Of Alt Tags For Images http://www.webmarketinggroup.co.uk/Blog/seo-tips-exploring-the-world-of-alt-tags-for-images-1356.aspx Alt tags for images are more important than you might think... 16 Jul 2009 Search Engine Submission: Understand Yahoo Search Submit http://www.webmarketinggroup.co.uk/Blog/search-engine-submission-understand-yahoo-search-submit-1357.aspx …and give your site the best possible chance… 16 Jul 2009 Display URLs: Google Strives To Give Users What They Want http://www.webmarketinggroup.co.uk/Blog/display-urls-google-strives-to-give-users-what-they-want-1358.aspx There are noticeable changes to Google search results. 16 Jul 2009 Stay Out Of The Bad Neighbourhood http://www.webmarketinggroup.co.uk/Blog/stay-out-of-the-bad-neighbourhood-1352.aspx Find out if your site is part of a bad neighbourhood... 07 Jul 2009 Check Out Bing’s Webmaster Tools http://www.webmarketinggroup.co.uk/Blog/check-out-bings-webmaster-tools-1345.aspx There's a heap of features for webmasters... 18 Jun 2009 Learn About Doorway Pages http://www.webmarketinggroup.co.uk/Blog/learn-about-doorway-pages-1346.aspx Webmasters should take note of doorway pages... 18 Jun 2009 How To Improve: Search Engine Ranking on Google – Part 1 http://www.webmarketinggroup.co.uk/Blog/how-to-improve-search-engine-ranking-on-google-part-1-1309.aspx Find out what you can do to improve your search engine ranking... 03 Jun 2009 How To Improve: Search Engine Ranking on Google – Part 2 http://www.webmarketinggroup.co.uk/Blog/how-to-improve-search-engine-ranking-on-google-part-2-1310.aspx Here we detail what you should avoid doing in order to make your site a success and improve your search engine ranking. 02 Jun 2009 Meta Description Tags – Keyword Optimisation Tips http://www.webmarketinggroup.co.uk/Blog/meta-description-tags-keyword-optimisation-tips-1301.aspx In SEO, having optimized meta description tags is still an important factor in helping your site perform well, so trust in WMG to steer you in the right direction. 01 Jun 2009 Link Building: Could Twitter Be The Answer? http://www.webmarketinggroup.co.uk/Blog/link-building-could-twitter-be-the-answer-1311.aspx You can find niche experts on social media sites. 31 May 2009 Keep Track With Google Analytics http://www.webmarketinggroup.co.uk/Blog/keep-track-with-google-analytics-1291.aspx It's the most comprehensive free statistics provider on the web. 28 May 2009 The Mystery Of The 404 When There Is No / At The End Of The URL http://www.webmarketinggroup.co.uk/Blog/the-mystery-of-the-404-when-there-is-no-at-the-end-of-the-url-1157.aspx Helpful 404 advice from the team at WMG. 06 May 2009 How To Stop Google Using DMOZ Meta Data In The SERPs http://www.webmarketinggroup.co.uk/Blog/how-to-stop-google-using-dmoz-meta-data-in-the-serps-1158.aspx Here is the meta tag you need... 06 May 2009 How To Stop The Yahoo! Directory Title Being Displayed in the Yahoo! SERPs http://www.webmarketinggroup.co.uk/Blog/how-to-stop-the-yahoo-directory-title-being-displayed-in-the-yahoo-serps-1159.aspx If you're a Yahoo! user, here's the code you need. 06 May 2009 Google Reading JavaScript – A Possibility? http://www.webmarketinggroup.co.uk/Blog/google-reading-javascript-a-possibility-1153.aspx It used to be unheard of, but now Google reading JavaScript is something we're all talking about... 01 May 2009 How To Solve The Yahoo Tracking Issue In Google Analytics http://www.webmarketinggroup.co.uk/Blog/how-to-solve-the-yahoo-tracking-issue-in-google-analytics-1149.aspx Essential info on how to rectify the cpc / organic tracking issues. 29 Apr 2009 The Best Long Tail Keyword Tool – LTaS http://www.webmarketinggroup.co.uk/Blog/the-best-long-tail-keyword-tool-ltas-1132.aspx Long tail keywords lead the way... 22 Apr 2009 Link Velocity: The Hot SEO Term http://www.webmarketinggroup.co.uk/Blog/link-velocity-the-hot-seo-term-1119.aspx Understand search engine rankings better. 17 Apr 2009 UK SEO Company – Choose The Best http://www.webmarketinggroup.co.uk/Blog/uk-seo-company-choose-the-best-1125.aspx If you want SEO expertise, talk to The WebMarketing Group - the best UK SEO company. 17 Apr 2009 Frames and Search Engines http://www.webmarketinggroup.co.uk/Blog/frames-and-search-engines-1114.aspx Help the search engines spider your site. 16 Apr 2009 Google Analytics vs AdWords Conversion Tracking http://www.webmarketinggroup.co.uk/Blog/google-analytics-vs-adwords-conversion-tracking-1160.aspx Google explains the difference between the two. 15 Apr 2009 Top Search Engine Optimisation Tips http://www.webmarketinggroup.co.uk/Blog/top-search-engine-optimisation-tips-1112.aspx Essential reading for the top search engine optimisation tips 15 Apr 2009 How To Improve: Search Engine Ranking http://www.webmarketinggroup.co.uk/Blog/how-to-improve-search-engine-ranking-1113.aspx Want to know how you can improve your search engine ranking? Invest in SEO. 15 Apr 2009 What Does The Evolving Search Engine Mean For SEO? http://www.webmarketinggroup.co.uk/Blog/what-does-the-evolving-search-engine-mean-for-seo-1106.aspx Search is changing…and it’s getting personal. 14 Apr 2009 Get To Grips With SEM: Search Engine Marketing, UK http://www.webmarketinggroup.co.uk/Blog/get-to-grips-with-sem-search-engine-marketing-uk-1109.aspx Find out more about the power of search engine marketing in the UK. 14 Apr 2009 Online Sales Increase http://www.webmarketinggroup.co.uk/Blog/online-sales-increase-1102.aspx Consumers are currently searching for spring sale bargains. 09 Apr 2009 Google Spelling Tips http://www.webmarketinggroup.co.uk/Blog/google-spelling-tips-1104.aspx A couple of handy hints to bookmark. 09 Apr 2009 The Key To Google Rankings http://www.webmarketinggroup.co.uk/Blog/the-key-to-google-rankings-1105.aspx What factors are relevant today? 09 Apr 2009 Link Request Email Tips http://www.webmarketinggroup.co.uk/Blog/link-request-email-tips-1095.aspx How to write the perfect email... 08 Apr 2009 The Pros and Cons of Twitter http://www.webmarketinggroup.co.uk/Blog/the-pros-and-cons-of-twitter-1096.aspx Are you a business thinking about twittering? 08 Apr 2009 The Popularity of PPC Ads http://www.webmarketinggroup.co.uk/Blog/the-popularity-of-ppc-ads-1097.aspx Companies still rely on PPC ads to generate business. 08 Apr 2009 Have You Seen The Google YouTube Channel? http://www.webmarketinggroup.co.uk/Blog/have-you-seen-the-google-youtube-channel-1094.aspx Brush up on your Google knowledge. 07 Apr 2009 Understand Your Customers http://www.webmarketinggroup.co.uk/Blog/understand-your-customers-1082.aspx Gather the evidence you need. 06 Apr 2009 Check Your Analytics Code http://www.webmarketinggroup.co.uk/Blog/check-your-analytics-code-1039.aspx Here's a very useful tool for webmasters. 02 Apr 2009 Cool ROI Tool! http://www.webmarketinggroup.co.uk/Blog/cool-roi-tool-1044.aspx Yahoo! ROI calculator tells it like it is... 02 Apr 2009 A Good Example Of Link Baiting http://www.webmarketinggroup.co.uk/Blog/a-good-example-of-link-baiting-1047.aspx Reel in those visitors... 02 Apr 2009 More Reasons For Long Tail http://www.webmarketinggroup.co.uk/Blog/more-reasons-for-long-tail-1045.aspx Get to the top with long tail. 01 Apr 2009 Cache Date Measures Site Importance http://www.webmarketinggroup.co.uk/Blog/cache-date-measures-site-importance-1024.aspx Page Rank loses favour with SEO analysts... 30 Mar 2009 Technology Is The Key To Your Success http://www.webmarketinggroup.co.uk/Blog/technology-is-the-key-to-your-success-1029.aspx Dragons’ Den star Deborah Meaden shares her business tips for soaring sales. 30 Mar 2009 Big Snippets For Long Tail Searches http://www.webmarketinggroup.co.uk/Blog/big-snippets-for-long-tail-searches-1021.aspx Google rolls out exciting new technology. 27 Mar 2009 Welcome To The Future: It's Online http://www.webmarketinggroup.co.uk/Blog/welcome-to-the-future-its-online-1007.aspx The traditional local newspaper loses the popularity contest. 24 Mar 2009 Hidden Text Spamming - Big Mouth Ban http://www.webmarketinggroup.co.uk/Blog/hidden-text-spamming-big-mouth-ban-962.aspx Big Mouth Media have been penalised for hidden text spamming. 19 Mar 2009 Linking To a Specific Part Of a YouTube Video http://www.webmarketinggroup.co.uk/Blog/linking-to-a-specific-part-of-a-youtube-video-959.aspx Remember, videos can bring you good search results in Universal search! 18 Mar 2009 Essential Hidden Text Info http://www.webmarketinggroup.co.uk/Blog/essential-hidden-text-info-1038.aspx Spammers use hidden text to get ahead, but others don't even realise that they're doing it. 18 Mar 2009 The Site: Command vs The Sitemap http://www.webmarketinggroup.co.uk/Blog/the-site-command-vs-the-sitemap-960.aspx Google shows us the difference between the site:command and the sitemap report. 16 Mar 2009 Swot Up On Stemming http://www.webmarketinggroup.co.uk/Blog/swot-up-on-stemming-967.aspx Learn all about "Stemming". 10 Mar 2009 Links On a Page: Look At The Google SEO Tips http://www.webmarketinggroup.co.uk/Blog/links-on-a-page-look-at-the-google-seo-tips-958.aspx Keep the links on a page to a reasonable number, according to Google SEO tips. 09 Mar 2009 Internet Reputation Management: WMG Style http://www.webmarketinggroup.co.uk/Blog/internet-reputation-management-wmg-style-957.aspx Talk to WMG about internet reputation management. 03 Mar 2009 How To Link Out To Other Sites - Gain A Friend http://www.webmarketinggroup.co.uk/Blog/how-to-link-out-to-other-sites-gain-a-friend-961.aspx This has been a recommendation of ours for a long time...now is the time to know how to link out. 26 Feb 2009 The Emphasis Is On Branding http://www.webmarketinggroup.co.uk/Blog/the-emphasis-is-on-branding-1041.aspx Brands overtake the rest in the search engines. 26 Feb 2009 Long Tail Keywords - Time To Target Them http://www.webmarketinggroup.co.uk/Blog/long-tail-keywords-time-to-target-them-946.aspx Now is the time to be looking at long tail keywords. 19 Feb 2009 Deep Link and Develop Domain Authority http://www.webmarketinggroup.co.uk/Blog/deep-link-and-develop-domain-authority-1022.aspx Look at each individual page... 17 Feb 2009 Show A Current Title In Search Results http://www.webmarketinggroup.co.uk/Blog/show-a-current-title-in-search-results-1079.aspx Just a little bit of advice for the webmasters... 11 Feb 2009 Keyword Density Optimization Info http://www.webmarketinggroup.co.uk/Blog/keyword-density-optimization-info-968.aspx Brush up on your knowledge of keyword density. 10 Feb 2009 Creating Great Content http://www.webmarketinggroup.co.uk/Blog/creating-great-content-969.aspx Once you have visitors to your site, keep them there with great content. 10 Feb 2009 Advanced Link Building Tips http://www.webmarketinggroup.co.uk/Blog/advanced-link-building-tips-1027.aspx Essential SEO tactics to get your site to the top... 03 Feb 2009 SEO Video on Rankings http://www.webmarketinggroup.co.uk/Blog/seo-video-on-rankings-1051.aspx It's essential viewing. 27 Jan 2009 Get Ahead With Google Analytics http://www.webmarketinggroup.co.uk/Blog/get-ahead-with-google-analytics-1050.aspx Here's some advanced uses... 22 Jan 2009 Easy Sitemap Generation http://www.webmarketinggroup.co.uk/Blog/easy-sitemap-generation-966.aspx Generate a super quick sitemap with a new Google Tool 21 Jan 2009 The Canonical Link Element http://www.webmarketinggroup.co.uk/Blog/the-canonical-link-element-964.aspx This is big news in the meta tags industry 21 Jan 2009 Even Academics Have To Use SEO! http://www.webmarketinggroup.co.uk/Blog/even-academics-have-to-use-seo-1042.aspx Blackwell Publishing simplifies the need for good content. 14 Jan 2009 Prevent Hacking With Google Tips http://www.webmarketinggroup.co.uk/Blog/prevent-hacking-with-google-tips-965.aspx Make sure your business doesn't get caught out... 13 Jan 2009 The Google Search Technology: An Insight http://www.webmarketinggroup.co.uk/Blog/the-google-search-technology-an-insight-945.aspx How exactly does Google return search results to you? Lets look at the Google search technology. 13 Jan 2009 When To Track Rankings - SEO Video http://www.webmarketinggroup.co.uk/Blog/when-to-track-rankings-seo-video-963.aspx Is it worth obsessing over rankings? Watch this SEO video to know when to track rankings. 13 Jan 2009 The Value Of Google Rankings http://www.webmarketinggroup.co.uk/Blog/the-value-of-google-rankings-1063.aspx Essential info for everyone to read. 13 Jan 2009 SEO Keyword Research Video http://www.webmarketinggroup.co.uk/Blog/seo-keyword-research-video-1055.aspx Get back to basics with this SEO video. 12 Jan 2009 The Overuse of Internal Anchor Text http://www.webmarketinggroup.co.uk/Blog/the-overuse-of-internal-anchor-text-1065.aspx Delve into the world of anchor text. 08 Jan 2009 301 Experiment - Useful Advice http://www.webmarketinggroup.co.uk/Blog/301-experiment-useful-advice-1058.aspx Time to get technical with 301 redirects. 07 Jan 2009 Check Out The SEO Success Pyramid! http://www.webmarketinggroup.co.uk/Blog/check-out-the-seo-success-pyramid-1062.aspx This shows just how important trust is... 05 Jan 2009 Find Out More About "Frames" http://www.webmarketinggroup.co.uk/Blog/find-out-more-about-frames-1043.aspx How to optimise your site designed in "Frames". 05 Jan 2009 Google SEO Tips - Boost Your Website's Profile http://www.webmarketinggroup.co.uk/Blog/google-seo-tips-boost-your-websites-profile-943.aspx Want to improve your visibility in the search engines? Read these Google SEO tips. 20 Dec 2008 2009 Online Success Depends On Long Tail http://www.webmarketinggroup.co.uk/Blog/2009-online-success-depends-on-long-tail-1026.aspx Now is the time to incorporate long tail into the linking mix. 17 Dec 2008 Google Window Dressing http://www.webmarketinggroup.co.uk/Blog/google-window-dressing-1064.aspx Stand out in the crowd... 17 Dec 2008 Stripping Google Bare http://www.webmarketinggroup.co.uk/Blog/stripping-google-bare-1054.aspx This .pdf explores Google hyper textual searching. 16 Dec 2008 Google's Top Searches http://www.webmarketinggroup.co.uk/Blog/googles-top-searches-1077.aspx A new Sun Online article details the most popular top 10 Google searches. 11 Dec 2008 Crawl Cache Dates http://www.webmarketinggroup.co.uk/Blog/crawl-cache-dates-1023.aspx The crawl frequency is a great indicator of the importance of a page. 01 Dec 2008 Footer Links Get Devalued http://www.webmarketinggroup.co.uk/Blog/footer-links-get-devalued-1066.aspx Take notice of what the experts say... 27 Nov 2008 Long Tail Search – Hitwise Style http://www.webmarketinggroup.co.uk/Blog/long-tail-search-hitwise-style-1008.aspx There are some interesting facts revealed in this report. 20 Nov 2008 Check Out The New Google Keyword Tool http://www.webmarketinggroup.co.uk/Blog/check-out-the-new-google-keyword-tool-1067.aspx Make searches more relevant. 18 Nov 2008 Go Long With Long Tail http://www.webmarketinggroup.co.uk/Blog/go-long-with-long-tail-1028.aspx It's what everyone is talking about... 17 Nov 2008 Linking Out Is Common Sense http://www.webmarketinggroup.co.uk/Blog/linking-out-is-common-sense-1071.aspx An insight into the world of links. 24 Oct 2008 Aaron Wall's Inspiring Quote http://www.webmarketinggroup.co.uk/Blog/aaron-walls-inspiring-quote-1056.aspx The SEO Book guru speaks... 21 Oct 2008 The 3 SEO Components http://www.webmarketinggroup.co.uk/Blog/the-3-seo-components-1078.aspx Take a look at the essential ingredients. 18 Sep 2008 Google Reveals All http://www.webmarketinggroup.co.uk/Blog/google-reveals-all-1070.aspx The patent reveals they are coming down hard on spammers. 08 Jul 2008 Single Vs Plural Search http://www.webmarketinggroup.co.uk/Blog/single-vs-plural-search-1068.aspx Get your questions answered. 10 Jun 2008 Sitemap FAQs http://www.webmarketinggroup.co.uk/Blog/sitemap-faqs-1072.aspx Straight from the Google Webmaster Central Blog. 02 Jun 2008 Do You Link To Digital Point? http://www.webmarketinggroup.co.uk/Blog/do-you-link-to-digital-point-1061.aspx A recent article suggests this might not be a good thing... 14 May 2008 The Link Building Balance http://www.webmarketinggroup.co.uk/Blog/the-link-building-balance-1025.aspx Be sure to get it right... 17 Apr 2008