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The Web Marketing Group has launched its newest service, aimed at businesses, publishers and individuals, who want to turn their printed sales material into a digital format.
Anticipating a growing online trend, the company is taking advantage of its experience in creating virtual trade shows and literature, to increase the ways in which businesses can promote themselves to their clients.
Digital magazines are becoming more popular as the use of broadband in the office and home increases. Both business clients and general consumers are getting used to the convenience of downloading and reading digital publications at their own convenience, and businesses are beginning to see the added benefits of putting their publications online.
Magazine, newspaper and journal publishers are already taking the opportunity to increase revenues and readerships by putting their print publications online. Gaining additional advertising revenue, audited circulation figures and the global coverage that broadband Internet provides, they see their digital publications as complementary to their existing stable and, when it’s delivered for a reasonable price, they see the economic sense as well.
For businesses, not only can WebMags re-create your existing literature exactly on the screen, complete with page-turning and magnification tools; they can also enrich the content of your literature by adding options for further background information, additional pictures and technical information.
Managing Director at the Web Marketing Group, Dennis Engel said, “With WebMags we have developed a single solution that allows existing print magazines to be transferred to the Internet with the minimum of hassle and at a great price. The benefits to the publisher are enormous, and online users are already becoming comfortable with dipping in and out of digital magazines at their convenience. At the Web Marketing Group, our aim is to be one step ahead, and WebMags is another great example.”
For more information, call 01423 529300 or email rebecca.wilkinson@webeventseurope.com